HARUHI HUNTING

TitleHARUHI HUNTING
BrandSANKYO
Product / ServiceGAME
CategoryA08. Integrated Mobile Campaigns
EntrantPARTY Tokyo, JAPAN
Entrant Company PARTY Tokyo, JAPAN
Advertising Agency PARTY Tokyo, JAPAN
Media Agency CREATIVE ORICOM Tokyo, JAPAN
Production Company KAIBUTSU Tokyo, JAPAN

Credits

Name Company Position
Hiroki Nakamura PARTY Creative Director
Kampei Baba Bascule Creative Director
Yusuke Kitani Kaibutsu Art Director
Junya Sato Kaibutsu Designer
Daisuke Nakamura PARTY Technical Director
Takayuki Watanabe Bascule Flash Developer
Taishi Chihara FISHGROVE System Developer/Main)
Masanobu Komaba FISHGROVE Server Engineer
Kazutoyo Tokai FISHGROVE System Developer/Sub)
Hironobu Oda FISHGROVE System Director
Keita Ichiba PARTY Cg Designer
Takuma Miyamoto Freelance Film Director 
Tadayuki Ito MUDECO Worx Sound Designer
Hiwako Hamada Bascule Web Director
Tatsuhiko Akutsu PARTY Project Manager
Jun Tanaka PARTY Producer
Genichi Ito Freelance Communication Director
Nobuyuki Takahashi SANKYO PLANNING Account Executive
Kazuma Aizawa SANKYO PLANNING Account Executive 

Creative Execution

The illustrations of Haruhi with markers spread across magazines, about 10,000 convenience stores in Japan, billboards, Youtube, and banners.

There are 707 different illustrations you can find throughout Japan. Take a picture of them with your smartphone and upload it onto the website, then your picture will be shown as a piece of special movie specially made for the song “Lost My Music”.

“The Melancholy of Haruhi Suzumiya” once became a phenomenon. Now, it’s back with its own pachinko machine. For the launch of “Fever: The Melancholy of Haruhi Suzumiya”, we have created an ARG (Alternate Reality Game) that takes place all over Japan.

Links

Mobile URL   |   Additional URL 1