Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 Use of Screens
EYES ON THE ROAD
VOLKSWAGEN
VOLKSWAGEN
OGILVYONE BEIJING CHINA HHMEDIA
Guangzhou
CHINA
Silver
GAME ON
KIA
KIA
INITIATIVE Sydney AUSTRALIA INITIATIVE
Sydney
AUSTRALIA
Short List
A02 Use of Magazines/Newspapers
NEROLAC PAINTS CMYK
KANSAI NEROLAC PAINTS
NEROLAC PAINTS
UM LODESTAR Mumbai INDIA UM LODESTAR
Mumbai
UM LODESTAR
Mumbai
INDIA
Short List
MIRROR
WIJAYA NEWS PAPERS LIMITED
NEWS PAPER
SARVA INTEGRATED Colombo SRI LANKA
Short List
MAWBIMA-MOSQUITO REPELLANT PAPER
CEYLON NEWSPAPERS
MAWBIMA
LEO BURNETT SOLUTIONS Colombo SRI LANKA STARCOM WORLDWIDE
Colombo
SRI LANKA
Silver
A03 Use of Outdoor
ANZ GAYTMS
ANZ
ANZ BANK
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA PHD
Melbourne
AUSTRALIA
Bronze
SAVE THE SUNDAE CONE
GOLDEN ARCHES RESTAURANT
McDONALD'S SUNDAE CONE
LEO BURNETT Kuala Lumpur MALAYSIA
Short List
HALONIX SAFER CITY PROJECT
HALONIX
INDOOR AND OUTDOOR LIGHTING SOLUTIONS
CHEIL WORLDWIDE (INDIA) Gurgaon INDIA MEDIA SUPPLEMENTS
New Delhi
INDIA
Bronze
A04 Use of Ambient Media: Small Scale
AIR-OIL
PHILIPS
PHILIPS AIR FRYER
OGILVY & MATHER SINGAPORE SINGAPORE
Short List
GIFT BOX
THE SALVATION ARMY, CROWN RELOCATIONS
RE-CYCLING
LEO BURNETT HONG KONG HONG KONG
Silver
THE BOTTLED WALKMAN
SONY NEW ZEALAND
PRODUCT LAUNCH - RETAIL ADVERTISING
FCB NEW ZEALAND Auckland NEW ZEALAND
Bronze
FOOD PHOTOS SAVE LIVES
UNICEF
CHARITY
FCB NEW ZEALAND Auckland NEW ZEALAND
Short List
BANANA TROPHY
DOLE JAPAN
DOLE BANANA
DENTSU Y&R Tokyo JAPAN

Gold Spike

CHANGE THE BOTTLE, CHANGE THE GAME
LION
BEER
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND ZENITH OPTIMEDIA
Auckland
NEW ZEALAND
Bronze
UNICEF ROLY-POLY DONATION BOX #2
KOREAN COMMITTEE FOR UNICEF
KOREAN COMMITTEE FOR UNICEF
DAEHONG COMMUNICATIONS Seoul SOUTH KOREA
Short List
THE LIGHT BAG
SALAAM BAALAK TRUST
SALAAM BAALAK TRUST
CHEIL WORLDWIDE (INDIA) Gurgaon INDIA
Short List
INVISIBLE PEOPLE
UNHCR
A REFUGEE EXHIBITION CAMPAIGN
CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
REVERSIBLE BARCODE
LIFE NUTRITION
HEALTH SUPPLEMENTS
CHEIL HONG KONG HONG KONG
Short List
A05 Use of Ambient Media: Large Scale
ANZ GAYTMS
ANZ
ANZ BANK
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA PHD
Melbourne
AUSTRALIA
Short List
IKEA HAPPY TRANSIT
IKEA
TACHIKAWA NEW STORE LAUNCH
TBWA\HAKUHODO Tokyo JAPAN
Short List
SAFE DRIVING PROGRAM - CAR CRASH
SAMSUNG
S-DRIVE
LEO BURNETT SYDNEY AUSTRALIA STARCOM MEDIAVEST GROUP
Sydney
AUSTRALIA
Short List
NOT A BUG SPLAT
REPRIEVE / FOUNDATION FOR FUNDAMENTAL RIGHTS
DRONE STRIKES COLLATERAL DAMAGE AWARENESS
BBDO PAKISTAN Lahore PAKISTAN
Short List
A06 Use of Special Events And Stunt/Live Advertising
MTV SENT THE YOUTH IN INDIA TO POLLING BOOTHS!
MTV INDIA
TV CHANNEL
VIZEUM Mumbai INDIA VIZEUM
Mumbai
VIZEUM
Mumbai
INDIA
Short List
TUI CRICKET
HEINEKEN NEW ZEALAND
TUI BEER
SPARK PHD Auckland NEW ZEALAND SPARK PHD
Auckland
NEW ZEALAND

Gold Spike

EYES ON THE ROAD
VOLKSWAGEN
VOLKSWAGEN
OGILVYONE BEIJING CHINA HHMEDIA
Guangzhou
CHINA
Grand Prix
HAPPINESS CREATOR
COCA-COLA
COCA-COLA
MEDIACOM Singapore SINGAPORE MEDIACOM
Singapore
SINGAPORE
Short List
AID COUTURE
PROCTER & GAMBLE
ARIEL & DOWNY PARFUM
LEO BURNETT MANILA THE PHILIPPINES
Short List
CREAM SILK HAIR SONATA
UNILEVER PHILIPPINES
CREAM SILK HAIR FALL DEFENSE
JWT MANILA THE PHILIPPINES MINDSHARE
Manila
THE PHILIPPINES
Short List
HELP HER, HELP HER BABY
KOREAN UNWED MOTHERS SUPPORT NETWORK
KOREAN UNWED MOTHERS SUPPORT NETWORK
HS AD Seoul SOUTH KOREA
Short List
UNGIVEN GIFTS
TRANSPORT ACCIDENT COMMISSION
ROAD SAFETY
GREY MELBOURNE AUSTRALIA
Bronze
BANANA TROPHY
DOLE JAPAN
DOLE BANANA
DENTSU Y&R Tokyo JAPAN
Silver
BRING DOWN THE KING
SKY TELEVISION
GAME OF THRONES SEASON 4 LAUNCH
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND OMD
Auckland
NEW ZEALAND
Silver
A07 Use of Digital in a Media Campaign
KAN KHAJURA TESAN
HINDUSTAN UNILEVER
KAN KHAJURA TESAN
PHD INDIA Mumbai INDIA PHD INDIA
Mumbai
PHD INDIA
Mumbai
INDIA
Silver
BANANA REPUBLIC
BANANA REPUBLIC
CHARITY
IRIS WORLDWIDE INDONESIA Jakarta INDONESIA
Short List
BANK JOB
BROTHERS IN ARMS
MENTORING SERVICE
FCB NEW ZEALAND Auckland NEW ZEALAND
Short List
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO
INTERNAVI
DENTSU Tokyo JAPAN
Short List
ANTI PRE ROLL
BURGER KING
STUNNER MEAL DEALS
COLENSO BBDO Auckland NEW ZEALAND Y&R MEDIA NZ
Auckland
NEW ZEALAND
Silver
SMOG HIJACK
WWF CHINA
DIGITAL EARTH HOUR
BBH CHINA Shanghai CHINA
Short List
KFC PHONE STACK
KFC
KFC BRAND
BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Short List
A08 Use of Social in a Media Campaign
HOW MTV SENT YOUTH IN INDIA TO POLLING BOOTHS-#TWITTER TOWNHALL
MTV INDIA
TV CHANNEL
VIZEUM Mumbai INDIA VIZEUM
Mumbai
VIZEUM
Mumbai
INDIA
Short List
XTL
GOVERNMENT
SOCIAL SERVICES
UM Sydney AUSTRALIA UM
Sydney
UM
Sydney
AUSTRALIA
Short List
SAFE DRIVING PROGRAM
SAMSUNG
S-DRIVE
LEO BURNETT SYDNEY AUSTRALIA STARCOM MEDIAVEST GROUP
Sydney
AUSTRALIA
Short List
#SPCSUNDAY
SPC ARDMONA
FMCG FOOD (TINNED FRUIT, BAKED BEANS AND SPAGHETTI)
LEO BURNETT MELBOURNE AUSTRALIA
Bronze
BANANA TROPHY
DOLE JAPAN
DOLE BANANA
DENTSU Y&R Tokyo JAPAN
Short List
ANIMAL STRIKE
PAW JUSTICE
CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND OMD
Auckland
NEW ZEALAND
Silver
ASB LIKE LOAN
ASB BANK
HOME LOANS
CARAT Auckland NEW ZEALAND CARAT
Auckland
NEW ZEALAND
Short List
#UNSELFIE
TYPHOON YOLANDA APPEAL
FUNDRAISING
BBDO GUERRERO Makati City THE PHILIPPINES
Short List
SCANDAL SHAVE
P&G CHINA
GILLETTE
BBDO CHINA Shanghai CHINA MEDIACOM
Shanghai
CHINA
Short List
A09 Use of Mobile Devices
GUIDE DOTS
GUIDE DOGS ASSOCIATION OF THE BLIND SINGAPORE
GUIDE DOGS ASSOCIATION OF THE BLIND
Y&R SINGAPORE SINGAPORE
Short List
EYES ON THE ROAD
VOLKSWAGEN
VOLKSWAGEN
OGILVYONE BEIJING CHINA HHMEDIA
Guangzhou
CHINA
Silver
WALL'S ON WAZE : 'DRIVE-ING' IMPULSE PURCHASE
WALL'S
ICE-CREAM
MINDSHARE MALAYSIA Kuala Lumpur MALAYSIA MINDSHARE MALAYSIA
Kuala Lumpur
MINDSHARE MALAYSIA
Kuala Lumpur
MALAYSIA
Short List
HEARING AIDE
THE SINGAPORE ASSOCIATION FOR THE DEAF
PUBLIC AWARENESS
GREY GROUP Singapore SINGAPORE
Short List
TAIKANG MOMENT
TAIKANG LIFE INSURANCE
ACCIDENT INSURANCE
CHEIL OPENTIDE Beijing CHINA
Short List
PLAY TOGETHER WITH OREO
MONDELEZ CHINA
OREO
CARAT CHINA Shanghai CHINA CARAT CHINA
Shanghai
CARAT CHINA
Shanghai
CHINA
Bronze
PUSH THE PIN
TATA GLOBAL BEVERAGES
TEA
22 FEET TRIBAL WORLDWIDE Mumbai INDIA MAXUS GLOBAL
Bangalore
INDIA
Bronze
B01 Corporate Image & Information
AIR RESCUE
WESTPAC
FINANCIAL/BANKING SERVICES
MEDIACOM Sydney AUSTRALIA MEDIACOM
Sydney
MEDIACOM
Sydney
AUSTRALIA
Short List
LITER OF LIGHT AT NIGHT
PEPSICO INTERNATIONAL/MYSHELTER FOUNDATION
BOTTLE LIGHT
BBDO GUERRERO Makati City THE PHILIPPINES
Short List
B02 Fast Moving Consumer Goods
KAN KHAJURA TESAN
HINDUSTAN UNILEVER
KAN KHAJURA TESAN
PHD INDIA Mumbai INDIA PHD INDIA
Mumbai
PHD INDIA
Mumbai
INDIA

Gold Spike

VOTE MOTHER
DALDA FOODS
DALDA FOODS
MINDSHARE PAKISTAN Karachi PAKISTAN MINDSHARE PAKISTAN
Karachi
GROUP M ESP
Singapore
PAKISTAN
SINGAPORE
Short List
IT'S HAIR ADVERTISING, BUT WHERE'S THE HAIR?!
UNILEVER MALAYSIA
HAIR CARE PRODUCTS
MINDSHARE MALAYSIA Kuala Lumpur MALAYSIA MINDSHARE MALAYSIA
Kuala Lumpur
MINDSHARE MALAYSIA
Kuala Lumpur
MALAYSIA
Short List
DR LIFEBOUY
UNILEVER
LIFEBUOY
MINDSHARE Singapore SINGAPORE MINDSHARE
Singapore
SINGAPORE
Short List
REVERSIBLE BARCODE
LIFE NUTRITION
HEALTH SUPPLEMENTS
CHEIL HONG KONG HONG KONG
Short List
FUNFAIR IN YOUR MOUTH CAMPAIGN
EBARA FOODS INDUSTRY
EBARA VEGETABLE PICKLING BASE
BEACON/LEO BURNETT Tokyo JAPAN
Bronze
B03 Consumer Products (incl. durable goods)
AIR-OIL
PHILIPS
PHILIPS AIR FRYER
OGILVY & MATHER SINGAPORE SINGAPORE
Short List
GAME ON
KIA
KIA
INITIATIVE Sydney AUSTRALIA INITIATIVE
Sydney
AUSTRALIA
Short List
B04 Consumer Services
ANZ GAYTMS
ANZ
ANZ BANK
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA PHD
Melbourne
AUSTRALIA
Short List
MAWBIMA-MOSQUITO REPELLANT PAPER
CEYLON NEWSPAPERS
MAWBIMA
LEO BURNETT SOLUTIONS Colombo SRI LANKA STARCOM WORLDWIDE
Colombo
SRI LANKA
Short List
MTS BITTORRENT BABY
MTS INDIA
MOBILE DATA TELEPHONY
CREATIVELAND ASIA Mumbai INDIA
Short List
ANTI PRE ROLL
BURGER KING
STUNNER MEAL DEALS
COLENSO BBDO Auckland NEW ZEALAND Y&R MEDIA NZ
Auckland
NEW ZEALAND
Short List
VIDEO STAMP
AUSTRALIA POST
VIDEO STAMP
CLEMENGER BBDO MELBOURNE AUSTRALIA UM
Melbourne
AUSTRALIA
Bronze
ASB LIKE LOAN
ASB BANK
HOME LOANS
CARAT Auckland NEW ZEALAND CARAT
Auckland
NEW ZEALAND
Short List
B05 Fundraising, charities, appeals, non-profit organisations, public health & safety, public awareness
XTL
GOVERNMENT
SOCIAL SERVICES
UM Sydney AUSTRALIA UM
Sydney
UM
Sydney
AUSTRALIA
Short List
SHARE MY DABBA
HAPPY LIFE WELFARE & DABBAWALA FOUNDATION
SHARE MY DABBA
McCANN WORLDGROUP Mumbai INDIA
Bronze
BANANA REPUBLIC
BANANA REPUBLIC
CHARITY
IRIS WORLDWIDE INDONESIA Jakarta INDONESIA
Short List
HOME FOR HOPE
SAVE OUR STREET DOGS (SOSD)
PET ADOPTION PROGRAM
DDB GROUP SINGAPORE SINGAPORE
Bronze
ANIMAL STRIKE
PAW JUSTICE
CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND OMD
Auckland
NEW ZEALAND
Silver
THE LIGHT BAG
SALAAM BAALAK TRUST
SALAAM BAALAK TRUST
CHEIL WORLDWIDE (INDIA) Gurgaon INDIA
Short List
SMOG HIJACK
WWF CHINA
DIGITAL EARTH HOUR
BBH CHINA Shanghai CHINA
Short List
NOT A BUG SPLAT
REPRIEVE / FOUNDATION FOR FUNDAMENTAL RIGHTS
DRONE STRIKES COLLATERAL DAMAGE AWARENESS
BBDO PAKISTAN Lahore PAKISTAN
Bronze
C01 Integrated Media Campaign
MTV SENT THE YOUTH IN INDIA TO POLLING BOOTHS-DIAL A HASHTAG
MTV INDIA
TV CHANNEL
VIZEUM Mumbai INDIA VIZEUM
Mumbai
VIZEUM
Mumbai
INDIA
Bronze
HP: NEXT GENERATIONS
HEWLETT-PACKARD AUSTRALIA
CONSUMER ELECTRONICS
PHD Sydney AUSTRALIA PHD
Sydney
PHD
Sydney
AUSTRALIA
Short List
PENNY THE PIRATE
LUXOTTICA / OPSM
OPTOMETRIST
OMD SYDNEY AUSTRALIA OMD SYDNEY
AUSTRALIA
Silver
HOME CIRCUS
UNILEVER
UNILEVER
MINDSHARE VIETNAM Ho Chi Minh City VIETNAM MINDSHARE VIETNAM
Ho Chi Minh City
VIETNAM
Short List
IT'S HAIR ADVERTISING, BUT WHERE IS THE HAIR?!
UNILEVER MALAYSIA
HAIR CARE PRODUCTS
MINDSHARE MALAYSIA Kuala Lumpur MALAYSIA MINDSHARE MALAYSIA
Kuala Lumpur
MINDSHARE MALAYSIA
Kuala Lumpur
MALAYSIA
Bronze
SUNLIGHT FESTIVAL OF LIGHT
UNILEVER
SUNLIGHT
MINDSHARE Colombo SRI LANKA MINDSHARE
Colombo
GROUP M ESP
Singapore
SRI LANKA
SINGAPORE
Short List
SAFE DRIVING PROGRAM
SAMSUNG
S-DRIVE
LEO BURNETT SYDNEY AUSTRALIA STARCOM MEDIAVEST GROUP
Sydney
AUSTRALIA
Short List
BOOKWORLD IN THE REAL WORLD
BOOKWORLD
ONLINE BOOK RETAILER
IKON Melbourne AUSTRALIA IKON
Melbourne
IKON
Melbourne
AUSTRALIA
Short List