Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Media Placement	Location	Award
B03 Consumer Products (incl. durable goods)
TRUE LOVE TESTER RAVIJOUR LINGERIE	ORB-IT LIMITED Tokyo	JAPAN
HONDA H2O HONDA HONDA FCX	LEO BURNETT MELBOURNE	AUSTRALIA
GAME ON KIA KIA	INITIATIVE Sydney	AUSTRALIA	INITIATIVE Sydney	AUSTRALIA	Short List
FIVE FATHERS. FIVE CHILDREN. ONE INFINITI QX60. INFINITI CAR	BEIJING DENTSU ADVERTISING Beijing	CHINA
PRIVACY SHOW DPLUS INTERTRADE FOCUS SCREEN PROTECTOR	DENTSU PLUS Bangkok	THAILAND
LIGHT ADAPTIVE POSTER OPTIC SQUARE OPTIC SQUARE	BBDO PROXIMITY THAILAND Bangkok	THAILAND
WHAT A MESS IKEA SINGAPORE IKEA	OMD Singapore	SINGAPORE	OMD Singapore OMD Singapore	SINGAPORE
REINVENTING THE AUTOGRAPH ADIDAS SPORTSWEAR	TBWA\SINGAPORE	SINGAPORE
THE NEWSPAPER WITH REARVIEW VOLKSWAGEN GROUP SALES INDIA REARVIEW CAMERA	DDB MUDRA GROUP Mumbai	INDIA	MEDIACOM Mumbai	INDIA
B04 Consumer Services
ANZ GAYTMS ANZ ANZ BANK	WHYBIN\TBWA GROUP MELBOURNE	AUSTRALIA	PHD Melbourne	AUSTRALIA	Short List
INSULTED COMMERCIALS TOKYO BROADCASTING SYSTEM TELEVISION TBS TELEVISION	DENTSU Tokyo	JAPAN
HAIRSTYLE CALENDAR HAIR CULTURE BEAUTY SALON	LEO BURNETT HONG KONG	HONG KONG
GIFT BOX THE SALVATION ARMY, CROWN RELOCATIONS RE-CYCLING	LEO BURNETT HONG KONG	HONG KONG
#WINRICHARDSPOINTS VELOCITY FREQUENT FLYER REWARDS CARD	CLEMENGER BBDO SYDNEY	AUSTRALIA
PROJECT U UNITEC INSTITUTE OF TECHNOLOGY EDUCATION	OPEN COMMUNICATIONS Auckland	NEW ZEALAND	OPEN COMMUNICATIONS Auckland OPEN COMMUNICATIONS Auckland	NEW ZEALAND
ANTI PRE ROLL BURGER KING STUNNER MEAL DEALS	COLENSO BBDO Auckland	NEW ZEALAND	Y&R MEDIA NZ Auckland	NEW ZEALAND	Short List
BOOK HIJACK-ETS BOOKXCESS BOOKSTORE	LEO BURNETT Kuala Lumpur	MALAYSIA
HSBC BRING WEALTH ALIVE HSBC BFSI	MINDSHARE Mumbai	INDIA	MINDSHARE Mumbai MINDSHARE Mumbai	INDIA
MOVIE EMOJI SINGTEL SINGTEL MIO TV	OGILVY & MATHER SINGAPORE	SINGAPORE	MEC Singapore	SINGAPORE
OFFLINE BOOK MATH PAPER PRESS PRINTED BOOKS	DDB GROUP SINGAPORE	SINGAPORE
TAIKANG MOMENT TAIKANG LIFE INSURANCE ACCIDENT INSURANCE	CHEIL OPENTIDE Beijing	CHINA
WHAT’S SIMPLE NOW WON’T BE SIMPLE WHEN YOU RETIRE MANULIFE (INTERNATIONAL) MANULIFE RETIREMENT PLANNING	DDB GROUP HONG KONG	HONG KONG	PHD HONG KONG	HONG KONG
ALERT SHIRT FOXTEL FOXTEL SPORTS PACKAGE	CHE PROXIMITY Melbourne	AUSTRALIA
LOCALLY FAMOUS MASTERCARD FINANCIAL SERVICES	UM Sydney	AUSTRALIA	UM Sydney UM Sydney	AUSTRALIA
MR MEN NEWS LTD MEDIA	UM Sydney	AUSTRALIA	UM Sydney UM Sydney	AUSTRALIA
ASB LIKE LOAN ASB BANK HOME LOANS	CARAT Auckland	NEW ZEALAND	CARAT Auckland	NEW ZEALAND	Short List
THE FIRST NEWSPAPER THAT TRAVELLED THROUGH TIME HONGKONG LAND LANDMARK	PHD HONG KONG	HONG KONG	PHD HONG KONG PHD HONG KONG	HONG KONG
BANNER SWAP TIME OUT MAGAZINE	CHEIL HONG KONG	HONG KONG
#BRINGYOURGAME HSBC FINANCIAL SERVICES	MINDSHARE Hong Kong	HONG KONG	MINDSHARE Hong Kong	HONG KONG
ANZ'S CARD SECURITY SOARING WITHOUT ITS FALCON FOR THE FIRST TIME ANZ CARD SECURITY	PHD Melbourne	AUSTRALIA	PHD Melbourne PHD Melbourne	AUSTRALIA
GIVING CRICKET A SOUNDTRACK WITH GOOGLE PLAY GOOGLE GOOGLE PLAY MUSIC ALL ACCESS	PHD Sydney	AUSTRALIA	PHD Sydney PHD Sydney	AUSTRALIA
McGRAND OPENING McDONALD'S JAPAN McDONALD'S	BEACON COMMUNICATIONS Tokyo	JAPAN
BLINDFOLDED RIDE KEIHAN ELECTRIC RAILWAY HIRAKATA PARK	HAKUHODO Tokyo	JAPAN
VIDEO STAMP AUSTRALIA POST VIDEO STAMP	CLEMENGER BBDO MELBOURNE	AUSTRALIA	UM Melbourne	AUSTRALIA	Bronze
MAWBIMA-MOSQUITO REPELLANT PAPER CEYLON NEWSPAPERS MAWBIMA	LEO BURNETT SOLUTIONS Colombo	SRI LANKA	STARCOM WORLDWIDE Colombo	SRI LANKA	Short List
PHONE CALLER ID HIJACK BURGERLAB BURGER RESTAURANT	FCB Kuala Lumpur	MALAYSIA
LOVE YOUR CITY HEART OF THE CITY DESTINATION MARKETING	OMD Auckland	NEW ZEALAND	OMD Auckland	NEW ZEALAND
A&E MANESIA FOXTEL ENTERTAINMENT	MEDIACOM Sydney	AUSTRALIA	MEDIACOM Sydney MEDIACOM Sydney	AUSTRALIA
MTS BITTORRENT BABY MTS INDIA MOBILE DATA TELEPHONY	CREATIVELAND ASIA Mumbai	INDIA			Short List
THE GETAWAY SUIT YATRA.COM TRAVEL PORTAL	McCANN WORLDGROUP Mumbai	INDIA
CUSTOMISED FURNITURE FUTURE GROUP HOMETOWN RETAIL	DDB MUDRA GROUP Mumbai	INDIA
FANBOT HANWHA EAGLES SPORT EVENTS	HANCOMM Seoul	SOUTH KOREA
GODZILLA ROADSHOW FILMS FILM	OMD MELBOURNE	AUSTRALIA	OMD MELBOURNE OMD MELBOURNE	AUSTRALIA
B05 Fundraising, charities, appeals, non-profit organisations, public health & safety, public awareness
BOND STICKER YAHOO JAPAN TOUR DE TOHOKU	YAHOO JAPAN CORPORATION Tokyo	JAPAN
BLAZED NEW ZEALAND TRANSPORT AGENCY ROAD SAFETY	CLEMENGER BBDO Wellington	NEW ZEALAND	OMD Wellington	NEW ZEALAND
MISTAKES NEW ZEALAND TRANSPORT AGENCY ROAD SAFETY	CLEMENGER BBDO Wellington	NEW ZEALAND	OMD Wellington	NEW ZEALAND
SLEEPING DRUNKS BILLBOARDS YAOCHO BARS BAR	OGILVY & MATHER JAPAN Tokyo	JAPAN
PROJECT RM BANK SIMPANAN NASIONAL BANKING	SAATCHI & SAATCHI Petaling Jaya	MALAYSIA
HOPE ON DISPLAY GIORDANO FUNDRAISING EVENT	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA
ANIMAL STRIKE PAW JUSTICE CHARITY	DDB GROUP NEW ZEALAND Auckland	NEW ZEALAND	OMD Auckland	NEW ZEALAND	Silver

B03 Consumer Products (incl. durable goods)
TRUE LOVE TESTER
RAVIJOUR / LINGERIE

ORB-IT LIMITED Tokyo

JAPAN
HONDA H2O
HONDA / HONDA FCX

LEO BURNETT MELBOURNE

AUSTRALIA
GAME ON
KIA / KIA

INITIATIVE Sydney

AUSTRALIA

INITIATIVE
Sydney

AUSTRALIA

Short List
FIVE FATHERS. FIVE CHILDREN. ONE INFINITI QX60.
INFINITI / CAR

BEIJING DENTSU ADVERTISING Beijing

CHINA
PRIVACY SHOW
DPLUS INTERTRADE / FOCUS SCREEN PROTECTOR

DENTSU PLUS Bangkok

THAILAND
LIGHT ADAPTIVE POSTER
OPTIC SQUARE / OPTIC SQUARE

BBDO PROXIMITY THAILAND Bangkok

THAILAND
WHAT A MESS
IKEA SINGAPORE / IKEA

OMD Singapore

SINGAPORE

OMD
Singapore
OMD
Singapore

SINGAPORE
REINVENTING THE AUTOGRAPH
ADIDAS / SPORTSWEAR

TBWA\SINGAPORE

SINGAPORE
THE NEWSPAPER WITH REARVIEW
VOLKSWAGEN GROUP SALES INDIA / REARVIEW CAMERA

DDB MUDRA GROUP Mumbai

INDIA

MEDIACOM
Mumbai

INDIA