Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Media Placement Location Award
A09 Use of Mobile Devices
KAN KHAJURA TESAN
HINDUSTAN UNILEVER
KAN KHAJURA TESAN 		PHD INDIA Mumbai INDIA PHD INDIA
Mumbai
PHD INDIA
Mumbai
 INDIA
FIND YOUR REASON TO SMILE
UNILEVER
ZHONGHUA TOOTHPASTE 		PHD Shanghai CHINA PHD
Shanghai
PHD
Shanghai
 CHINA
PUSH THE PIN
TATA GLOBAL BEVERAGES
TEA 		22 FEET TRIBAL WORLDWIDE Mumbai INDIA MAXUS GLOBAL
Bangalore
 INDIA
Bronze
EYES ON THE ROAD
VOLKSWAGEN
VOLKSWAGEN 		OGILVYONE BEIJING CHINA HHMEDIA
Guangzhou
 CHINA
Silver
YUMMY DONATION
BITTER BROWN
RESTAURANT 		HS AD Seoul SOUTH KOREA
B01 Corporate Image & Information
STANDARD CHARTERED BANK TAIPEI MARATHON
STANDARD CHARTERED BANK
FINANCIAL PRODUCTS & SERVICES 		OMD TAIWAN Taipei CHINESE TAIPEI OMD TAIWAN
Taipei
 CHINESE TAIPEI
THE SELF-LESS MIRROR
HEINEKEN BROUWERIJEN TAIWAN BRANCH
HEINEKEN 		LEO BURNETT TAIWAN Taipei CHINESE TAIPEI MEDIALAND DIGITAL STRATEGY
Taipei
 CHINESE TAIPEI
KFC PHONE STACK
KFC
KFC BRAND 		BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
SEE THE AD-HERO
TAIPEI ASSOCIATION OF ADVERTISING AGENCIES
ADVERTISING FESTIVAL 		ADK TAIWAN CHINESE TAIPEI
LITER OF LIGHT AT NIGHT
PEPSICO INTERNATIONAL/MYSHELTER FOUNDATION
BOTTLE LIGHT 		BBDO GUERRERO Makati City THE PHILIPPINES
Short List
SEE THE BIG PICTURE
SINGAPORE PRESS
MEDIA ORGANISATION 		GERMS DIGITAL Singapore SINGAPORE
DREAM2ADVANCE
VISA
WWW.DREAM2ADVANCE.COM 		BBDO INDIA Mumbai INDIA
MOVE IT FOR MANNY
LBC EXPRESS PHILIPPINES
LOGISTICS PROVIDER 		HAVAS MEDIA ORTEGA Makati City THE PHILIPPINES HAVAS MEDIA ORTEGA
Makati City
 THE PHILIPPINES
INSTANT NEWSPAPER RECYCLER
SUNG HUNG KAI PROPERTIES
PROPERTY 		SAATCHI & SAATCHI CHINA Hong Kong HONG KONG
THE PARTNER
TBS AND VTV
TV FILM 		DENTSU MEDIA VIETNAM Ho Chi Minh City VIETNAM DENTSU MEDIA VIETNAM
Ho Chi Minh City
 VIETNAM
SMART USE OF SPACE
IKEA
IKEA 		OGILVY & MATHER Taipei CHINESE TAIPEI
SAMSUNG FANS TURN A RED RADIO STATION BLUE
SAMSUNG MALAYSIA ELECTRONICS
SAMSUNG CORPORATE 		STARCOM MEDIAVEST GROUP Kuala Lumpur MALAYSIA STARCOM MEDIAVEST GROUP
Kuala Lumpur
STARCOM MEDIAVEST GROUP
Kuala Lumpur
 MALAYSIA
AIR RESCUE
WESTPAC
FINANCIAL/BANKING SERVICES 		MEDIACOM Sydney AUSTRALIA MEDIACOM
Sydney
MEDIACOM
Sydney
 AUSTRALIA
Short List
B02 Fast Moving Consumer Goods
THE SWEETEST LETTER
PARIS BAGUETTE
CAKE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
MAXIBON HANGRYMAN
PETERS ICE CREAM
MAXIBON 		LEO BURNETT MELBOURNE AUSTRALIA ZENITHOPTIMEDIA
Melbourne
 AUSTRALIA
REJOICE
PROCTER & GAMBLE
SHAMPOO 		MEDIACOM CHINA Guangzhou CHINA MEDIACOM CHINA
Guangzhou
MEDIACOM CHINA
Guangzhou
 CHINA
CLINIQUE ANTI BLEMISH CLINICAL CLEARING GEL
CLINIQUE
COSMETICS 		OMD SYDNEY AUSTRALIA OMD SYDNEY
OMD SYDNEY
 AUSTRALIA
THE GRAZIA EXPERIMENT
P&G INDIA
GILLETTE 		BBDO INDIA Mumbai INDIA MEDIACOM
Mumbai
 INDIA
PERFORMAN
RECKITT BENCKISER
DUREX PERFORMA 		PHD HONG KONG HONG KONG PHD HONG KONG
 HONG KONG
IT'S HAIR ADVERTISING, BUT WHERE'S THE HAIR?!
UNILEVER MALAYSIA
HAIR CARE PRODUCTS 		MINDSHARE MALAYSIA Kuala Lumpur MALAYSIA MINDSHARE MALAYSIA
Kuala Lumpur
MINDSHARE MALAYSIA
Kuala Lumpur
 MALAYSIA
Short List
REVERSIBLE BARCODE
LIFE NUTRITION
HEALTH SUPPLEMENTS 		CHEIL HONG KONG HONG KONG
Short List
HOME CIRCUS
UNILEVER
UNILEVER 		MINDSHARE VIETNAM Ho Chi Minh City VIETNAM MINDSHARE VIETNAM
Ho Chi Minh City
 VIETNAM
TRESEMME INNER TOP MODEL
UNILEVER
TRESEMME 		MINDSHARE ASIA PACIFIC Singapore SINGAPORE MINDSHARE ASIA PACIFIC
Singapore
MINDSHARE ASIA PACIFIC
Singapore
 SINGAPORE
TURNING BANANA BOAT INTO A TRAVEL AGENT FOR SUMMER FUN
ENERGIZER
BANANA BOAT 		PHD Sydney AUSTRALIA PHD
Sydney
PHD
Sydney
 AUSTRALIA
GUM MESSAGES
WRIGLEY CONFECTIONERY (CHINA)
DOUBLEMINT 		PROXIMITY CHINA Guangzhou CHINA STARCOM
Guangzhou
 CHINA
VIM MAHARASHTRACHI RUCHIRA
HINDUSTAN UNILEVER
VIM 		MINDSHARE Mumbai INDIA MINDSHARE
Mumbai
MINDSHARE
Mumbai
 INDIA
KIRIN DREAM RACE
KIRIN COMPANY
BEVERAGES 		BIRDMAN Tokyo JAPAN
THE CUPID GAMES - GAMIFYING VALENTINE'S DAY
UNILEVER
CLOSE UP 		PHD SINGAPORE SINGAPORE PHD SINGAPORE
 SINGAPORE
AXE NEURO LAB
UNILEVER JAPAN CUSTOMER MARKETING
AXE 		ASATSU-DK Tokyo JAPAN
DR LIFEBOUY
UNILEVER
LIFEBUOY 		MINDSHARE Singapore SINGAPORE MINDSHARE
Singapore
 SINGAPORE
Short List
FUNFAIR IN YOUR MOUTH CAMPAIGN
EBARA FOODS INDUSTRY
EBARA VEGETABLE PICKLING BASE 		BEACON/LEO BURNETT Tokyo JAPAN
Bronze
PEPSODENT LUCKNOW-GORAKHPUR PASSENGER
HINDUSTAN UNILEVER
PEPSODENT TOOTHPASTE 		MINDSHARE Mumbai INDIA MINDSHARE
Mumbai
MINDSHARE
Mumbai
 INDIA
VLOGON!
BEBEAUTIFUL
BEAUTY AND SKINCARE 		PHD INDIA Mumbai INDIA PHD INDIA
Mumbai
PHD INDIA
Mumbai
 INDIA
KAN KHAJURA TESAN
HINDUSTAN UNILEVER
KAN KHAJURA TESAN 		PHD INDIA Mumbai INDIA PHD INDIA
Mumbai
PHD INDIA
Mumbai
 INDIA

Gold Spike
BECK’S MAKES MUSIC OUT OF BEER – LITERALLY!
LION BREWERIES NZ
BECK'S 		ZENITHOPTIMEDIA Auckland NEW ZEALAND ZENITHOPTIMEDIA
Auckland
 NEW ZEALAND
FIND YOUR REASON TO SMILE
UNILEVER
ZHONGHUA TOOTHPASTE 		PHD Shanghai CHINA PHD
Shanghai
PHD
Shanghai
 CHINA
EXPRESS YOUR LOVE IN 8 SECONDS
UNILEVER
CORNETTO ICE CREAM 		PHD Shanghai CHINA PHD
Shanghai
PHD
Shanghai
 CHINA
CORNETTO RED
UNILEVER
CORNETTO 		MINDSHARE Singapore SINGAPORE MINDSHARE
Singapore
 SINGAPORE
VOTE MOTHER
DALDA FOODS
DALDA FOODS 		MINDSHARE PAKISTAN Karachi PAKISTAN MINDSHARE PAKISTAN
Karachi
GROUP M ESP
Singapore
 PAKISTAN
SINGAPORE
Short List
SUNLIGHT FESTIVAL OF LIGHT
UNILEVER
SUNLIGHT 		MINDSHARE Colombo SRI LANKA MINDSHARE
Colombo
GROUP M ESP
Singapore
 SRI LANKA
SINGAPORE
SLURPEE SELFIE
7-ELEVEN
SLURPEE 		OMD MELBOURNE AUSTRALIA OMD MELBOURNE
OMD MELBOURNE
 AUSTRALIA
B03 Consumer Products (incl. durable goods)
DELIVERY FORTWO
MERCEDES-BENZ HK
SMART FORTWO 		OGILVY & MATHER GROUP HONG KONG HONG KONG MEC HONG KONG
 HONG KONG
PROJECT WATERLESS
LEVI'S
WATERLESS JEANS 		BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
WIND CHIMES IN A BAKERY
SAMSUNG ELECTRONICS MALAYSIA
SAMSUNG GALAXY S4 		LEO BURNETT Kuala Lumpur MALAYSIA STARCOM MEDIAVEST GROUP
Kuala Lumpur
 MALAYSIA
AIR-OIL
PHILIPS
PHILIPS AIR FRYER 		OGILVY & MATHER SINGAPORE SINGAPORE
Short List