TONKATSU

TitleTONKATSU
BrandSUNTORY
Product / ServiceBEVERAGE
CategoryA02. Drinks - Alcoholic & Non-Alcoholic
EntrantJWT JAPAN Tokyo, JAPAN
Entrant Company JWT JAPAN Tokyo, JAPAN
Advertising Agency JWT JAPAN Tokyo, JAPAN
Production Company KIRAMEKI Tokyo, JAPAN

Credits

Name Company Position
Hideo Kato Suntory Limited Client
Kiyoshi Omori Sun/AD Company Limited Client
Shizuka Masuno Suntory Business Expert Limited Client
Yuta Mita Suntory Business Expert Limited Client
Yang Yeo JWT Shanghai Executive Creative Director
Shinsuke Sawasaki JWT Tokyo Creative Director
Keizo Mugita JWT Tokyo Copywriter
Momoko Inoda JWT Tokyo Art Director
Nobuaki Hayakawa Freelance Director
Kaku Masaru Kirameki Inc Producer
Minoru Nomura Kirameki Inc Production Manager
Takumi Ichihara JWT Tokyo General Manager
Morita Amy Naoko JWT Tokyo Global/Corporate Marketing Director
Hajime Kato JWT Tokyo Associate Account Director
Nao Miura JWT Tokyo Account Manager
Hiroaki Shinkai JWT Tokyo Creative Director

Brief Explanation

Suntory Black Oolong tea has a function of suppressing fat absorption from food intake. We used 'Ninja' as a symbolic analogy to the product function that allows you to enjoy eating various oily food without having to worry about the consequence.