| Title | BREAK-IN |
| Brand | GODREJ SECURITY SOLUTIONS |
| Product / Service | HOME SAFES |
| Category | A04. Home appliances & furnishings, electronics & audio-visual |
| Entrant | GODREJ SECURITY SOLUTIONS Mumbai, INDIA |
| Entrant Company | GODREJ SECURITY SOLUTIONS Mumbai, INDIA |
| Advertising Agency | JWT Mumbai, INDIA |
| Production Company | EARLY MAN FILMS Mumba, INDIA |
| Name | Company | Position |
|---|---|---|
| Tista Sen | JWT | National Creative Director |
| Nandita Chalam | JWT | Executive Creative Director |
| Dipesh Jaywant Kowarkar | JWT | Avp/Senior Creative Director |
| Suyash Barve | JWT | Senior Copywriter |
| Ashish Medhekar | JWT | Business Director |
| Gautam Roy | JWT | Avp/Csd |
| Gururaj Nabar | JWT | Sr Account Executive |
| Rajesh Mehta | JWT | Planning Director |
| Eldon D'cruz | JWT | Account Planning Manager |
| Sanjay Narang | JWT | Film Executive |
| Anupama Ahluwalia | JWT | National Film Head |
| Ayappa K M | EARLY MAN FILM | Director |
| Amarjeet Phukan | EARLY MAN FILM | Producer |
| Tom | Independent | Cinematographer |
| Prakash Kurup | Prime Focus Ltd. | Editor |
| Aditya Trivedi | Independent | Music Director |
| Mehernosh B Pithawalla | GODREJ SECURITY SOLUTIONS | Avp/Head International Business And Marketing Communication |
| Suruchi Trivedi | GODREJ SECURITY SOLUTIONS |
A safe is supposed to keep thieves out. So, for our latest campaign, we obviously decided to show a couple of thieves trying to break-in to one of our safes. Except, we made sure they actually broke in. Here’s how that went.