INTRO: In this radio spot, we parodied the kind of milk powder commercials that are renowned in Hong Kong for using far fetched comparisons, as well as specially coined yet unofficial medical terms in their product description.
MUM: I'd like to buy that brand of milk powder please!
SALESMAN: Seriously? You're still buying that? You should join the "Switch to the Golden Gold Premium Milk Powder Movement"! To raise a 3Q baby, you have to start today! With the all-rounded all-season ultra-double-fortified insta-growth formula, it's the only choice for Hong Kong Babies! It contains DHA, DNA, PHD and ABC!
MUM: Huh?
SALESMAN: These vital mind-expanding elements will dissolve straight into the anterior lobe of the right cerebral cortex of the brain center. Even your baby's number two's will be number one for creativity - bees will be larger than bears in your baby's eyes! The whole world will pronounce your child to be excellent and "fe chang hao"! (VERY GOOD IN MANDARIN)
MUM: "Hao" (GOOD) what?
MVO: You don't need to overdo it! It's the same with a gift. If your gift has real substance, you don't need to over wrap it! Join Friends of the Earth to help eliminate waste and say "no" to over-packaging.
Script In Orginal Langauge
MUM: èi...wǒ xiǎng yào nà kuǎn nǎi fěn ya!
SALESMAN: shén me! hái xuǎn zhè kuǎn? kuài cān jiā「zhuǎn shí jīn zhōng jīn zhuāng nǎi fěn dà háng dòng 」lā! yīn wéi péi yù 3Q BB,nǐ ,yào cóng jīn tiān kāi shǐ! tā de quán fāng wèi quán tiān hòu duō yuán chéng zhǎng shēng jí pèi fāng, zuì shì hé Hong Kong Babies! tā jiā yǒu DHA, DNA, PHD hé ABC!
MUM: shén me?
SALESMAN: zhè xiē qǐ zhì yuán sù. huì zhí dá dà nǎo zhōng shū hòu nǎo yòu miàn de qián yè. lìng jī ling BB de biàn biàn chuàng yì bǐ tiān gāo. mì fēng dōu bǐ xióng bǎo bao dà bǎo zhèng měi ge dōu zàn excellent,hé "fēi cháng hǎo" ya (Mandarin)!
MUM: hǎo (Mandarin)shén me?
MVO: zhè me duō xiū shì,zhēn duō yú! sòng lǐ yě shì yī yàng,yǒu zhēn cái shí liào,na xū yào zhè me duō bāo zhuāng! gēn dì qiú zhī yǒu yī qǐ jiǎn fèi,jù jué guò dù bāo zhuāng.