| Title | DUMB WAYS TO DIE | 
| Brand | METRO TRAINS | 
| Product / Service | METRO TRAINS | 
| Category | A05. Public Service, Charity & Fund Raising | 
| Entrant | McCANN MELBOURNE, AUSTRALIA | 
| Entrant Company | McCANN MELBOURNE, AUSTRALIA | 
| Advertising Agency | McCANN MELBOURNE, AUSTRALIA | 
| Name | Position | 
|---|---|
| John Mescall | Executive Creative Director | 
| Pat Baron | Creative Director | 
| John Mescall | Scriptwriter | 
| Cinnamon Darvall/Mark Bradley | Agency Producer | 
| Adrian Mills | Account Supervisor | 
| Chloe Alsop | Advertiser's Supervisor | 
| Allan Eaton Studios | Sound Studio | 
| Ollie Mcgill | Music | 
| Alec Hussain | Account Manager | 
| Adrian Mills | Planner |