Title Brand Product / Service Entrant Company Location PR Location Award
A01 Best Use of Digital PR
GPS MARATHON WEBCAST
LENOVO
LEPHONE S890
BLUEFOCUS PR CONSULTING Beijing CHINA BLUEFOCUS PR CONSULTING
Beijing
CHINA
THE JAPAN PILL-HARMONIC
JAPAN PHILHARMONIC ORCHESTRA
THE JAPAN PILL-HARMONIC
I&S BBDO Tokyo JAPAN
SMART DOTS
THE VIEWZONE COMPANY
MIICALO (SCREEN PROTECTOR FILM)
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
CORNERING ECSTASY
TOYOTA MARKETING JAPAN
TOYOTA 86
HAKUHODO KETTLE Tokyo JAPAN
PUMP IT FORWARD
JOHNSON & JOHNSON CHINA
JOHNSON'S BABY
VITAMINE Shanghai CHINA
Silver
A02 Best Use of Social Media
SUMMON THE RAINBOW
WRIGLEY
SKITTLES/CANDY
KETCHUM Guangzhou CHINA KETCHUM
Guangzhou
CHINA
EXCLUSIVE FACE MANIA
SAMSUNG
CHATON PLATFORM
CHEIL OPENTIDE Beijing CHINA
MADE BETTER BY YOU
IKEA HONG KONG
2013 CATALOGUE
OGILVY & MATHER GROUP HONG KONG HONG KONG
SCREEN-AGE LOVE STORY
PLDT
MYDSL
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
Silver
THE VALUE EXCHANGE
PWC AUSTRALIA
PROFESSIONAL SERVICES
TWO SOCIAL North Sydney AUSTRALIA
TWISTER FRIES
GOLDEN ARCHES DEVELOPMENT CORPORATION
McDONALD'S TWISTER FRIES
LEO BURNETT MANILA THE PHILIPPINES
THE '+' PROJECT
ROYAL PHILIPS
BRANDING AND REPUTATION
FLEISHMAN-HILLARD SINGAPORE FLEISHMAN-HILLARD
SINGAPORE
DONATE YOUR SPACE
JOHNSON & JOHNSON CHINA
NICORETTE
BBDO INDIA Mumbai INDIA
PHILIPS LIGHTING SINGAPORE FACEBOOK PAGE
PHILIPS
LIGHTING
FLEISHMAN-HILLARD SINGAPORE FLEISHMAN-HILLARD
SINGAPORE
ADOBE INDIA STUDENTS FACEBOOK PAGE
ADOBE
ADOBE
THE PRACTICE Delhi INDIA THE PRACTICE
Delhi
INDIA
DUMB WAYS TO DIE
METRO TRAINS
METRO TRAINS
McCANN MELBOURNE AUSTRALIA

Gold Spike

STAND INS
NATIONAL AUSTRALIA BANK
NATIONAL AUSTRALIA BANK
CLEMENGER BBDO MELBOURNE AUSTRALIA
ORIGIN ENERGY TALES
ORIGIN ENERGY
ORIGIN ENERGY
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
THE SMART PHONE LINE
SAMSUNG NEW ZEALAND
GALAXY S4
COLENSO BBDO Auckland NEW ZEALAND

Gold Spike

THE PERFECT EXTENSION OF THE HUMAN MEMORY
EVERNOTE
EVERNOTE APPLICATION
MSLGROUP CHINA Shanghai CHINA MSLGROUP
Singapore
20:20 MSL
Noida
SINGAPORE
INDIA
A MILLION REGARDS
UMBRO
CAMPAIGN FOR A MILLION REGARDS
ARKR DIGITAL Shanghai CHINA
FINDING A PLACE IN THE HEART OF GEN Y
SAMSUNG
SAMSUNG Q 470 NOTEBOOK
MSLGROUP CHINA Shanghai CHINA MSLGROUP CHINA
Shanghai
GENEDIGI GROUP
Beijing
CHINA
A03 Best Use of Live Events and/or Celebrity Endorsement
FAIR GO BRO
VIRGIN MOBILE AUSTRALIA
VIRGIN MOBILE
ONE GREEN BEAN Sydney AUSTRALIA ONE GREEN BEAN
Sydney
AUSTRALIA

Gold Spike

VISION SHIFT SYTEM
SONY MARKETING (JAPAN)
HEAD MOUNTED DISPLAY HMZ-T2
DENTSU Tokyo JAPAN
UHP FIRST STEP TO LIVELIHOOD
UNITED LABORATORIES
UNITED HOME PRODUCTS
STARCOM MEDIAVEST GROUP PHILIPPINES Makati City THE PHILIPPINES
BEAUTY WAR
POLA
APEX-I
HAKUHODO Tokyo JAPAN OZMA
Tokyo
JAPAN
WELCOMING CHINESE AROUND THE WORLD
HILTON HOTELS & RESORTS
HOSPITALITY
KETCHUM Shanghai CHINA KETCHUM
Shanghai
CHINA
THE RIDE BACK HOME
LENOVO
COMPUTER/TECHNOLOGY
KETCHUM Hong Kong HONG KONG KETCHUM
Hong Kong
HONG KONG
MOVEABLE SHAPE
P&G
VS SASSOON
KETCHUM Hong Kong HONG KONG KETCHUM
Hong Kong
HONG KONG
DRIVING DOGS
MINI / SPCA NEW ZEALAND
DOG ADOPTION
DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
Grand Prix
WEATHER IN ELVISH
TOURISM NEW ZEALAND
100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
WHYBIN\TBWA AUCKLAND NEW ZEALAND ELEVEN/PR
Auckland
NEW ZEALAND
FUR HURTS
PETA
ETHICAL TREATMENT OF ANIMALS
OGILVY BEIJING CHINA
CHENGDU PAMBASSADORS - THE CUTEST JOB IN THE WORLD
INFORMATION OFFICE OF PEOPLE'S GOVERNMENT OF CHENGDU MUNICIPALITY
CITY BRANDING
OGILVY PUBLIC RELATIONS Beijing CHINA OGILVY PUBLIC RELATIONS
Beijing
CHINA
LIFEBUOY ‘ROTI’ REMINDER
HINDUSTAN UNILEVER
LIFEBUOY TOILET SOAPS
OGILVY & MATHER INDIA Mumbai INDIA
Short List
THE FREE STORE
PIDILITE INDUSTRIES
FEVICOL
OGILVY & MATHER INDIA Mumbai INDIA
BRIDGE OF LIFE
SAMSUNG LIFE INSURANCE
SAMSUNG LIFE INSURANCE
CHEIL WORLDWIDE Seoul SOUTH KOREA
Bronze
SHAVE SEXY
P&G CHINA
FUSION PROGLIDE
BBDO CHINA Shanghai CHINA SHANGHAI @PR CONSULTING
CHINA
MOVING WIFI
DTAC
DTAC WIFI
CREATIVE JUICE\BANGKOK THAILAND
THE RUNWAY ON THE RUNWAY
BRITISH AIRWAYS
INTERNATIONAL AIRLINE
FLEISHMAN-HILLARD SYDNEY AUSTRALIA FLEISHMAN-HILLARD SYDNEY
AUSTRALIA
JOY SCULPTURES
CABDURY
CADBURY DAIRY MILK PROMOTION
SAATCHI & SAATCHI Sydney AUSTRALIA ROYCE
Melbourne
AUSTRALIA
APOLOGY PRESS CONFERENCE
MARS JAPAN
SNICKERS
I&S BBDO Tokyo JAPAN KYODO PUBLIC RELATIONS
Tokyo
JAPAN
TOUCH THE MUSIC PROJECT
HYUNDAI MOTOR COMPANY
HYUNDAI SONATA
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
PAY WITH A KISS
METRO ST JAMES
CAFÉ/RESTAURANT
LAVENDER* Sydney AUSTRALIA
THE MOST WATCHED COMMERCIAL
JAPAN USED CAR DEALERS ASSOCIATION.
A USED CAR SALES REPRESENTATIVE
DENTSU Y&R Tokyo JAPAN PLATINUM
Tokyo
JAPAN
HAIR QUARTET
UNILEVER
CREAMSILK
JWT SINGAPORE SINGAPORE
FRIES HEIST
GOLDEN ARCHES DEVELOPMENT CORPORATION
McDONALD'S
LEO BURNETT MANILA THE PHILIPPINES
BARBIE BIFT FASHION DESIGN COMPETITION
MATTEL
TOYS
FLEISHMAN-HILLARD HONG KONG HONG KONG FLEISHMAN-HILLARD HONG KONG
HONG KONG
GROUPON GETS PHYSICAL TO DRIVE VIRTUAL
GROUPON HONG KONG
GROUPON
FLEISHMAN-HILLARD HONG KONG HONG KONG FLEISHMAN-HILLARD HONG KONG
HONG KONG
VOICE DRIVER
NISSAN MOTOR CO.
NISSAN
TBWA\HAKUHODO Tokyo JAPAN
MARIONETTEBOT
UNITED ARROWS
GREEN LABEL RELAXING
TBWA\HAKUHODO Tokyo JAPAN