| Title | THE FINAL FIFTY |
| Brand | NESTLÉ |
| Product / Service | KIT KAT |
| Category | C03. Special Build |
| Entrant | JWT Sydney, AUSTRALIA |
| Entrant Company | JWT Sydney, AUSTRALIA |
| Advertising Agency | JWT Sydney, AUSTRALIA |
| Name | Position |
|---|---|
| Mark Harricks | Executive Creative Director |
| John Lam | Creative Director |
| John Koay | Copywriter |
| John Koay | Art Director |
| Matt Townsley | Photographer |
| Mike Watt | Illustrator |
| Kaye Cook | Art Buyer |
| Nigel Seeto | Account Supervisor |
| Trent Henderson | Producer |
| Rhys Arnott | Account Manager |
| Jesse Mcelroy - Director | Other Credits |
These exclusive fifty posters were created to promote attention online and drive traffic to the KIT KAT Australia's Facebook fan page where viewers also got the chance to claim one of them there. News about these quickly spread worldwide of the online gallery and the campaign concluded with a showcase of all fifty posters in an an art exhibition that was open to the public.