| Title | MCCUCKOO CLOCK |
| Brand | MCDONALD'S |
| Product / Service | BREAKFAST MCMUFFIN |
| Category | C03. Special Build |
| Entrant | LEO BURNETT TAIWAN Taipei, CHINESE TAIPEI |
| Entrant Company | LEO BURNETT TAIWAN Taipei, CHINESE TAIPEI |
| Advertising Agency | LEO BURNETT TAIWAN Taipei, CHINESE TAIPEI |
| Name | Position |
|---|---|
| Dino Jalandoni | Executive Creative Director |
| Jin Yang | Creative Director |
| Ed Hseih | Copywriter |
| Kyle Chiu | Art Director |
| Jennifer Jan | Account Supervisor |
| Brenda Kuo | Advertiser's Supervisor |
| Joy Huang | Account Manager |
| Leslie Chang | Planner |
To remind busy commuters about the need for a freshly made breakfast, McDonald's a larger than life cuckoo clock near the Taipei Main Station. From 6:00-10:30 am, it announces the time with a hot McMuffin coming out of the clock.