| Title | EATING |
| Brand | SOCIETY FOR COMMUNITY ORGANIZATION |
| Product / Service | HOUSING |
| Category | A17. Public Service, Charity & Fund Raising |
| Entrant | PUBLICIS WORLDWIDE Hong Kong, HONG KONG |
| Entrant Company | PUBLICIS WORLDWIDE Hong Kong, HONG KONG |
| Advertising Agency | PUBLICIS WORLDWIDE Hong Kong, HONG KONG |
| Name | Position |
|---|---|
| Mark Birman | Executive Creative Director |
| Kwong Chi Kit/Terry Cheng | Creative Director |
| Terry Cheng/Kerwin Choy | Copywriter |
| Kowng Chi Kit/Dave Ho | Art Director |
| Tim Lau | Photographer |
| Retoucher : Henry Chan/Sculptor: On Tai | Other Credits |
H/L: Over 100,000 Hong Kong citizens are trapped in impoverished environments. B/C: They live in cage homes, cubicle apartments and other inhumane conditions, often no bigger than 40 square feet. The longer you remain indifferent, the longer their poor living conditions will remain unchanged. Scan the QR code and send a letter directly to the the leader of Hong Kong at www.soco.org.hk.