| Title | THE CURVES VENDING MACHINE |
| Brand | ORION CHINA |
| Product / Service | HAO YOU QU POTATO CHIPS |
| Category | C03. Special Build |
| Entrant | CHEIL Beijing, CHINA |
| Entrant Company | CHEIL Beijing, CHINA |
| Advertising Agency | CHEIL Beijing, CHINA |
| Name | Position |
|---|---|
| Jacky Lung | Executive Creative Director |
| Johnnie Tey | Creative Director |
| Wenzhi Wang | Copywriter |
| Heyi Zhang/Jacky Lung | Art Director |
| Heyi Zhang/Johnnie Tey | Typographer |
| Taehwan Lee | Account Supervisor |
| Leona Sang | Producer |
| Sunny Zhu | Account Manager |
We created a ‘Curves Vending Machine’ and placed an 8-foot tall vending machine in a shopping mall in Shanghai. This unique buying experience didn’t just make headlines, we’ve been told it made people’s day.