| Title | PROMISE |
| Brand | SAMSUNG |
| Product / Service | SAMSUNG PHONE |
| Category | A17. Public Service, Charity & Fund Raising |
| Entrant | CHEIL Beijing, CHINA |
| Entrant Company | CHEIL Beijing, CHINA |
| Advertising Agency | CHEIL Beijing, CHINA |
| Name | Position |
|---|---|
| Jacky Lung | Executive Creative Director |
| Yuming Fu/Shengxiong Chen | Creative Director |
| Yuming Fu/Wei Xu | Copywriter |
| Shengxiong Chen/Qianli Ma | Art Director |
| Yuehui Tang | Illustrator |