FUR HURTS

Silver Spike

Case Film

Presentation Board

TitleFUR HURTS
ClientPETA
Product / ServiceETHICAL TREATMENT OF ANIMALS
CategoryA17. Public Service, Charity & Fund Raising
EntrantOGILVY BEIJING, CHINA
Entrant Company OGILVY BEIJING, CHINA
Advertising Agency OGILVY BEIJING, CHINA

English Translation of Main Headlines

FUR HURTS

Credits

Name Position
Graham Fink Chief Creative Officer
Juggi Ramakrishnan Executive Creative Director
Wilson Chow/Kweichee Lam/Xingsheng Qi Creative Director
Guilin Bo/Awing Chen Copywriter
Xingsheng Qi/Ming Law/Morris Ku/Peggy Wang/Ashley Chin/Hang Qi Art Director
Zhong Shi Photographer
Peony Wu/Uma Wang Account Supervisor
Iris Huang/Freya Yan Account Manager
Yong Xie/Olivia Fang/Canna Jiao Other Credits
Xuanyu Zhang AAD