| Title | PICK OF THE DAY |
| Brand | KIA |
| Product / Service | KIA CERATO |
| Category | C04. Stunts & Live Advertising |
| Entrant | INNOCEAN WORLDWIDE AUSTRALIA Sydney, AUSTRALIA |
| Entrant Company | INNOCEAN WORLDWIDE AUSTRALIA Sydney, AUSTRALIA |
| Advertising Agency | INNOCEAN WORLDWIDE AUSTRALIA Sydney, AUSTRALIA |
| Name | Position |
|---|---|
| Scott Lambert | Creative Director |
| Matt Cramp | Copywriter |
| Rua Perston | Art Director |
| Rua Perston | Typographer |
| Simon Honery | Account Supervisor |
| Steve Watt | Advertiser's Supervisor |
| Tania Templeton | Producer |
| Janine Allan | Account Manager |
| Kathy O'connor | Planner |
| Production Company - Photoplay Films. Director - Tom Noakes. Executive Producer - Oliver Lawrence. | Other Credits |
On May 4, 2013, during the Essendon and Greater Western Sydney AFL game, over 30,000 fans experienced one mans uncomfortable moment live on the grounds two huge Digital screens.