| Title | MADE OF MORE – POOL | 
| Brand | ASIA PACIFIC BREWERIES SINGAPORE / DIAGEO | 
| Product / Service | GUINNESS | 
| Category | B02. Drinks (Alcoholic & Non-Alcoholic) | 
| Entrant | BBDO SINGAPORE, SINGAPORE | 
| Entrant Company | BBDO SINGAPORE, SINGAPORE | 
| Advertising Agency | BBDO SINGAPORE, SINGAPORE | 
| Name | Position | 
|---|---|
| Ronald Ng | Chief Creative Officer | 
| Primus Nair/Douglas Goh | Creative Director | 
| Primus Nair | Copywriter | 
| Douglas Goh | Art Director | 
| Jennyson Rosero | Illustrator | 
| Jowie Luo | Art Buyer | 
| Joe Braithwaite | Account Supervisor | 
| Graham Villiers-Tuthill | Advertiser's Supervisor | 
| Fiona Huang | Account Manager | 
| Jermyn Toh | Planner |