| Title | LEOPARD |
| Brand | IBM |
| Product / Service | TECHNOLOGY PRODUCTS AND SERVICES |
| Category | D01. Integrated Campaigns led by Outdoor |
| Entrant | OGILVY & MATHER SINGAPORE, SINGAPORE |
| Entrant Company | OGILVY & MATHER SINGAPORE, SINGAPORE |
| Advertising Agency | OGILVY & MATHER SINGAPORE, SINGAPORE |
| Name | Position |
|---|---|
| Susan Westre | Executive Creative Director |
| Jeff Curry | Creative Director |
| Jet Aw | Copywriter |
| Ginny Lim | Art Director |
| Adrian Johnson | Illustrator |
| Ratnika Luthra | Account Supervisor |
| Carolyn Chan | Advertiser's Supervisor |
| Julian Webster | Planner |
| Molly Wagman | Other Credits |
Billboard and airport OOH campaign supported by online banners and digital screens in airport