| Title | PEG BEARD |
| Brand | CARLTON & UNITED BREWERIES |
| Product / Service | CARLTON DRY |
| Category | A02. Drinks (Alcoholic & Non-Alcoholic) |
| Entrant | CLEMENGER BBDO MELBOURNE, AUSTRALIA |
| Entrant Company | CLEMENGER BBDO MELBOURNE, AUSTRALIA |
| Advertising Agency | CLEMENGER BBDO MELBOURNE, AUSTRALIA |
| Name | Position |
|---|---|
| James Mcgrath | Chief Creative Officer |
| Ant Keogh | Executive Creative Director |
| N/A | Creative Director |
| Nick Kelly | Copywriter |
| Nic Buckingham | Art Director |
| Sean Fennessey (Snorkel)/Billiejeanisnotmylover (Peg Beard)/Neil Bailey (Toast) | Photographer |
| Managing Partner: Paul Mcmillan | Account Supervisor |
| Account Director: Andrew Fraser | Advertiser's Supervisor |
| Mary Darzi | Producer |
| Client Service Director: Simon Lamplough | Account Manager |
| Planning Director: Mike Derepas Planner: Sam Mackisack | Planner |
| Media Company : Mediacom | Other Credits |
Billboards