| Title | COCKROACH |
| Brand | AKZONOBEL SWIRE PAINTS (SHANGHAI) |
| Product / Service | DULUX PAINT |
| Category | B03. Household |
| Entrant | BBH CHINA Shanghai, CHINA |
| Entrant Company | BBH CHINA Shanghai, CHINA |
| Advertising Agency | BBH CHINA Shanghai, CHINA |
| Name | Position |
|---|---|
| Johnny Tan | Executive Creative Director |
| Yinbo Ma/Carol Ong | Creative Director |
| Carol Ong | Copywriter |
| Yinbo Ma/Zizi Shi/Haoxi Lv | Art Director |
| Jeremy Wang | Photographer |
| Zizi Shi | Typographer |
| Joanne Liu | Account Supervisor |
| Yilin Lin | Producer |
| Tom Yu | Account Manager |
| Mylene Ong | Planner |
Headline: COCKROACH Copy: Colour changes everything.