Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Mobile Websites and Web Applications
WORLD PHOTO RELAY
FUJIFILM CORPORATION
FINEPIX F800EXR 		DENTSU Tokyo JAPAN
SUNSILK BLACK PROVOKE CAMPAIGN
UNILEVER
SUNSILK BLACK SHINE SHAMPOO 		MINDSHARE Jakarta INDONESIA
SMARTER CITIES WEB APPLICATION
IBM
SMARTER CITIES 		MINDSHARE Bangalore INDIA
SHOP ELSEWHERE
SHOP ELSEWHERE
FASHION 		OGILVY & MATHER GROUP HONG KONG HONG KONG
SHARE A COKE AND A SONG
COCA-COLA JAPAN
COCA-COLA 		BASCULE Tokyo JAPAN
PENGUIN NAVI
SUNSHINE CITY CORPORATION
SUNSHINE AQUARIUM 		HAKUHODO Tokyo JAPAN
Silver
NIKE WECHAT PASSPORT
NIKE CHINA
NIKE FESTIVAL OF SPORTS 		AKQA SHANGHAI Shanghai CHINA
NIKE WECHAT FREEID
NIKE CHINA
NIKE FREEID RUNNING SHOES 		AKQA SHANGHAI Shanghai CHINA
MY OWN PERSONAL MANGA
UNILEVER JAPAN CUSTOMER MARKETING
LUX SUPER RICH SHINE / LUX SUPER DAMAGE REPAIR 		ADK JAPAN Tokyo JAPAN
GOOGLE FUTURE SEARCH
GOOGLE
GOOGLE VOICE SEARCH 		HAKUHODO Tokyo JAPAN
Bronze
DOTS MAP
HONDA MOTOR CO.
INTERNAVI 		DENTSU Tokyo JAPAN
Short List
9 HEROES
NIKE JAPAN
NIKE BASEBALL 		BEACON COMMUNICATIONS Tokyo JAPAN
Short List
#WINAGAINSTTHEELEMENTS#
NIKE CHINA
NIKE HYPER GEAR 		AKQA SHANGHAI Shanghai CHINA
A02 Mobile Applications and other Downloadable Tools
WRANGLER MILEAGE
WRANGLER ASIA
WRANGLER APPARELS 		TBWA\DIGITAL ARTS NETWORK Hong Kong HONG KONG
Short List
WILDERQUEST
NATIONAL PARKS & WILDLIFE
WILDERQUEST 		DEEPEND Sydney AUSTRALIA
WEATHER TO WAKE
HYPER
OUTDOOR SPORTS 		Y&R NZ Auckland NEW ZEALAND
WARISAN KULINER - 1ST APPS FOR INDONESIAN FOOD
UNILEVER
FOODS 		MINDSHARE Jakarta INDONESIA
WALKFORCE
HAKUHODO&HAKUHODO DY MEDIA PARTNERS
RECRUITMENT 		HAKUHODO Tokyo JAPAN
TOYOSU AQUARIUM
HAKUHODO I-STUDIO INC.
TOYOSU AQUARIUM 		HAKUHODO I-STUDIO Tokyo JAPAN
THE WINE LINE APP
CLIENT PREMIUM WINE BRANDS
THE WINE LINE APP 		WEBLING INTERACTIVE AUSTRALIA
THE MAKING CF WITH YOONA
INNISFREE
FOREST FOR MEN 		INNORED Seoul SOUTH KOREA
THE FUN CALENDAR
DEPARTMENT OF TOURISM
TOURISM 		BBDO GUERRERO Makati City THE PHILIPPINES
SOUND OF HONDA
HONDA MOTOR CO.
INTERNAVI 		DENTSU Tokyo JAPAN
SMILE NEWS -MAKE ”NEVER FORGET” ENJOYABLE-
FUKUSHIMA-MINPO/KAHOKU SHIMPO PUBLISHING/IWATE NIPPO
EARTHQUAKE DISASTER RECONSTRUCTION 		DENTSU Tokyo JAPAN
SHARE THE NEWSPAPER WITH CHILDREN
THE TOKYO SHIMBUN
THE TOKYO SHIMBUN 		DENTSU Tokyo JAPAN
Short List
SHADE CINEMA
BRISBANE CITY COUNCIL
SUN SAFETY 		GP Y&R Brisbane AUSTRALIA
Short List
SELF
ASSOCIATION OF WOMEN FOR ACTION & RESEARCH
GENDER EQUALITY ADVOCACY GROUP 		LOWE SINGAPORE SINGAPORE
Bronze
SEE THE WORLD AT HOME
WYETH NUTRITION
IMF 		TBWA\HONG KONG HONG KONG
SECRET FISHING SPOTS
HUTCHWILCO
SAFETY EQUIPMENT 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
RUN NAVI
PUMA JAPAN
PUMA RUNNING 		BEACON COMMUNICATIONS Tokyo JAPAN
ROADMOVIES
HONDA MOTOR CO.
INTERNAVI 		DENTSU Tokyo JAPAN
ROAD MODE
VICROADS
ROAD MODE 		GEORGE PATTERSON Y&R Melbourne AUSTRALIA
Short List
REXONA MOVE
UNILEVER
REXONA 		LOWE MALAYSIA Petaling Jaya MALAYSIA
QR COOKIES
FOUR DIRECTIONS
ELECTRONIC BOOKSTORE 		GREY GROUP HONG KONG HONG KONG
PRIVATE CANDLE
HAAGEN DAZS
ICE CREAM 		JWT JAPAN Tokyo JAPAN
PINCH PINUP
ONE EIGHT PROMOTION
PINCH PINUP 		BEACON COMMUNICATIONS Tokyo JAPAN
ONE2FREE PLAYGROUND
CSL HONG KONG
TELE-COMUNICATIONS 		TBWA\HONG KONG HONG KONG
OMO PLAYPAL
UNILEVER
UNILEVER OMO 		PROFERO Shanghai CHINA
OLD PHONES GIVE NEW LIFE
SINGTEL
PROJECT SILVERLINE 		OGILVY & MATHER SINGAPORE SINGAPORE

Gold Spike
NAPPY NOTIFIER
HUGGIES
HUGGIES 		OGILVY BEIJING CHINA
Bronze
MYSMARTEYE
STARHUB MOBILE
MOBILE BRANDING 		DDB GROUP SINGAPORE SINGAPORE

Gold Spike
MY QUITBUDDY
AUSTRALIAN NATIONAL PREVENTIVE HEALTH AGENCY
SMOKING CESSATION 		UM Sydney AUSTRALIA
MUSIC-RU NAVI
TV ASAHI MUSIC CO.
MUSIC-RU NAVI 		HAKUHODO Tokyo JAPAN
MORNING START-UP
BR KOREA
DUNKIN’ DONUTS 		CHEIL WORLDWIDE Seoul SOUTH KOREA
MISSING CHILDREN
BAOBEIHUIJIA.COM
BABY BACK HOME VOLUNTEERS ASSOCIATION 		JWT BEIJING CHINA
Short List
MEMOJI
STAEDTLER
COLOURED PENCILS 		LEO BURNETT HONG KONG HONG KONG
Short List
MAHINDRA XYLO VOICE COMMAND TECHNOLOGY APP
MAHINDRA 4 WHEELERS
MAHINDRA XYLO 		HUNGAMA DIGITAL SERVICES Mumbai INDIA
LEND AN EYE
EUREKA CALL CENTRE SYSTEM
AWARENESS 		GREY GROUP SINGAPORE
Short List
KOTOBUKI
SUNTORY HOLDINGS
THE PREMIUM MALT'S 		PARTY Tokyo JAPAN
KISSMEET
EZAKI GLICO
WATERING KISSMINT 		DAIKO ADVERTISING Osaka JAPAN