Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Mobile Websites and Web Applications
SHARE A COKE AND A SONG
COCA-COLA JAPAN
COCA-COLA 		BASCULE Tokyo JAPAN
SHOP ELSEWHERE
SHOP ELSEWHERE
FASHION 		OGILVY & MATHER GROUP HONG KONG HONG KONG
WORLD PHOTO RELAY
FUJIFILM CORPORATION
FINEPIX F800EXR 		DENTSU Tokyo JAPAN
GOOGLE FUTURE SEARCH
GOOGLE
GOOGLE VOICE SEARCH 		HAKUHODO Tokyo JAPAN
Bronze
DOTS MAP
HONDA MOTOR CO.
INTERNAVI 		DENTSU Tokyo JAPAN
Short List
MY OWN PERSONAL MANGA
UNILEVER JAPAN CUSTOMER MARKETING
LUX SUPER RICH SHINE / LUX SUPER DAMAGE REPAIR 		ADK JAPAN Tokyo JAPAN
9 HEROES
NIKE JAPAN
NIKE BASEBALL 		BEACON COMMUNICATIONS Tokyo JAPAN
Short List
NIKE WECHAT PASSPORT
NIKE CHINA
NIKE FESTIVAL OF SPORTS 		AKQA SHANGHAI Shanghai CHINA
NIKE WECHAT FREEID
NIKE CHINA
NIKE FREEID RUNNING SHOES 		AKQA SHANGHAI Shanghai CHINA
#WINAGAINSTTHEELEMENTS#
NIKE CHINA
NIKE HYPER GEAR 		AKQA SHANGHAI Shanghai CHINA
SMARTER CITIES WEB APPLICATION
IBM
SMARTER CITIES 		MINDSHARE Bangalore INDIA
PENGUIN NAVI
SUNSHINE CITY CORPORATION
SUNSHINE AQUARIUM 		HAKUHODO Tokyo JAPAN
Silver
SUNSILK BLACK PROVOKE CAMPAIGN
UNILEVER
SUNSILK BLACK SHINE SHAMPOO 		MINDSHARE Jakarta INDONESIA
A02 Mobile Applications and other Downloadable Tools
LEND AN EYE
EUREKA CALL CENTRE SYSTEM
AWARENESS 		GREY GROUP SINGAPORE
Short List
MISSING CHILDREN
BAOBEIHUIJIA.COM
BABY BACK HOME VOLUNTEERS ASSOCIATION 		JWT BEIJING CHINA
Short List
FANTASTIC REWARDS
CELIO
CELIO 		HANSA CEQUITY Mumbai INDIA
AFFECTION LOCK
CHINA HELPAGE ORGANIZATION OFFICIAL WEBSITE
CHARITY 		CHEIL OPENTIDE Beijing CHINA
EXCLUSIVE FACE MANIA
SAMSUNG
CHATON 		CHEIL OPENTIDE Beijing CHINA
CLEAR F1 FANTASY CHAMPION APP
UNILEVER
CLEAR ANTI-DANDRUFF SHAMPOO 		PHD Shanghai CHINA
DRIVE AWAKE
PTT PUBLIC COMPANY
COFFEE SHOP 		BBDO PROXIMITY THAILAND Bangkok THAILAND
Bronze
MEMOJI
STAEDTLER
COLOURED PENCILS 		LEO BURNETT HONG KONG HONG KONG
Short List
ETUDE CATCH APP PLAY
ETUDE
DEAR MY JELLY LIPS TALK & BABY CHOUX BASE 		BBDO KOREA Seoul SOUTH KOREA
MORNING START-UP
BR KOREA
DUNKIN’ DONUTS 		CHEIL WORLDWIDE Seoul SOUTH KOREA
SMILE NEWS -MAKE ”NEVER FORGET” ENJOYABLE-
FUKUSHIMA-MINPO/KAHOKU SHIMPO PUBLISHING/IWATE NIPPO
EARTHQUAKE DISASTER RECONSTRUCTION 		DENTSU Tokyo JAPAN
1000 STORES
YIHAODIAN
E-GROCERY 		OGILVY SHANGHAI CHINA
QR COOKIES
FOUR DIRECTIONS
ELECTRONIC BOOKSTORE 		GREY GROUP HONG KONG HONG KONG
WARISAN KULINER - 1ST APPS FOR INDONESIAN FOOD
UNILEVER
FOODS 		MINDSHARE Jakarta INDONESIA
THE MAKING CF WITH YOONA
INNISFREE
FOREST FOR MEN 		INNORED Seoul SOUTH KOREA
SELF
ASSOCIATION OF WOMEN FOR ACTION & RESEARCH
GENDER EQUALITY ADVOCACY GROUP 		LOWE SINGAPORE SINGAPORE
Bronze
CRAZY GROUP ALARM
YILI MILK
GULIDUO MILK 		CHEIL OPENTIDE Beijing CHINA
HONDA SAFE MODE
HONDA AUTOMOBILE THAILAND
HONDA 		ISOBAR Bangkok THAILAND
HONDALINK
HONDA MOTOR CO.
HONDALINK 		DENTSU Tokyo JAPAN
NAPPY NOTIFIER
HUGGIES
HUGGIES 		OGILVY BEIJING CHINA
Bronze
PRIVATE CANDLE
HAAGEN DAZS
ICE CREAM 		JWT JAPAN Tokyo JAPAN
SEE THE WORLD AT HOME
WYETH NUTRITION
IMF 		TBWA\HONG KONG HONG KONG
ROADMOVIES
HONDA MOTOR CO.
INTERNAVI 		DENTSU Tokyo JAPAN
SOUND OF HONDA
HONDA MOTOR CO.
INTERNAVI 		DENTSU Tokyo JAPAN
KISS
SEATTLE'S BEST COFFEE
KISS APPLICATION 		I&S BBDO Tokyo JAPAN
MAHINDRA XYLO VOICE COMMAND TECHNOLOGY APP
MAHINDRA 4 WHEELERS
MAHINDRA XYLO 		HUNGAMA DIGITAL SERVICES Mumbai INDIA
BANDANNA ART
CANTEEN
MOBILE APP 		DDB MELBOURNE AUSTRALIA
MYSMARTEYE
STARHUB MOBILE
MOBILE BRANDING 		DDB GROUP SINGAPORE SINGAPORE

Gold Spike
MUSIC-RU NAVI
TV ASAHI MUSIC CO.
MUSIC-RU NAVI 		HAKUHODO Tokyo JAPAN
28 DAYS TO A PURE & NATURAL LIFE
NIVEA
NIVEA PURE & NATURAL 		ANALOGFOLK Sydney AUSTRALIA
CNY FORTUNE DUMPLINGS
OGILVY
OGILVY 		OGILVY BEIJING CHINA
WEATHER TO WAKE
HYPER
OUTDOOR SPORTS 		Y&R NZ Auckland NEW ZEALAND
IMODIUM TOILET TRACKER
JOHNSON & JOHNSON
OVER THE COUNTER 		OGILVYONE WORLDWIDE Manila THE PHILIPPINES
PINCH PINUP
ONE EIGHT PROMOTION
PINCH PINUP 		BEACON COMMUNICATIONS Tokyo JAPAN
OLD PHONES GIVE NEW LIFE
SINGTEL
PROJECT SILVERLINE 		OGILVY & MATHER SINGAPORE SINGAPORE

Gold Spike
RUN NAVI
PUMA JAPAN
PUMA RUNNING 		BEACON COMMUNICATIONS Tokyo JAPAN
WALKFORCE
HAKUHODO&HAKUHODO DY MEDIA PARTNERS
RECRUITMENT 		HAKUHODO Tokyo JAPAN