Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 Best Use of Screens
THE B-MOVIE STAR
AFFECTION AIDS
AIDS AWARENESS
McCANN WORLDGROUP INDIA Mumbai INDIA

Gold Spike

HIDDEN COMMERCIALS
NISSAN MOTORS INDIA
AUTOMOBILES
TBWA\INDIA Mumbai INDIA
THE BREW THAT BONDS
UNILEVER SRI LANKA
BROOKEBOND LAOJEE
MINDSHARE Colombo SRI LANKA MINDSHARE
Colombo
MINDSHARE
Colombo
SRI LANKA
WHAT'S YOUR GUILTY PLEASURE
PROCTER & GAMBLE, PRESTIGE
GUCCI PERFUMES
MEDIACOM Singapore SINGAPORE MEDIACOM
Singapore
MEDIACOM
Singapore
SINGAPORE
WE MADE EVERYONE WOMAN LOOK LIKE A HEROINE
HINDUSTAN UNILEVER
LAKME COLOUR COSMETICS
MINDSHARE Mumbai INDIA MINDSHARE
Mumbai
MINDSHARE
Mumbai
INDIA
NIKE PARALLEL JOURNEYS
NIKE INDIA
NIKE CRICKET
JWT INDIA Mumbai INDIA MINDSHARE
Bangalore
INDIA
BRING HAPPINESS HOME
PEPSICO
PEPSI, TROPICANA, LAY'S
OMD CHINA Shanghai CHINA OMD CHINA
Shanghai
OMD CHINA
Shanghai
CHINA
Short List
JAPAN'S FIRST AUTO GENERATED TV PROGRAM
FUJI TELEVISION NETWORK
REAL-TIME VOTING LIVE TV PROGRAM
DENTSU Tokyo JAPAN BASCULE
Tokyo
JAPAN
SNICKERS HUNGER BLUNDER
MARS CHOCOLATE
SNICKERS
STARCOM MEDIAVEST GROUP Sydney AUSTRALIA STARCOM MEDIAVEST GROUP
Sydney
STARCOM MEDIAVEST GROUP
Sydney
AUSTRALIA
A02 Best Use of Magazines/Newspapers
UNITY PAPER
WIJEYA NEWSPAPERS
ADA NEWSPAPER
LEO BURNETT SOLUTIONS Colombo SRI LANKA STARCOM
Colombo
SRI LANKA
Silver
DETERGENT GOES HIGH FASHION
PEERLESS PRODUCTS MANUFACTURING CORP.
CHAMPION INFINITY DETERGENT
PHD MEDIA Makati City THE PHILIPPINES PHD MEDIA
Makati City
PHD MEDIA
Makati City
THE PHILIPPINES
USHA UTHUP
COCACOLA INDIA
COKE STUDIO
LEO BURNETT INDIA Mumbai INDIA
Short List
THE IMPORTED AD
DHL EXPRESS AUSTRALIA
DHL IMPORT EXPRESS
CLEMENGER PROXIMITY Sydney AUSTRALIA
THE PRINT AD THAT ACTUALLY WORKS
GE
GENX JET ENGINE
CLEMENGER BBDO SYDNEY AUSTRALIA
TRANSPARENT NEWSPAPER
MERCURY ENERGY
GOOD ENERGY MONITOR
WHYBIN\TBWA AUCKLAND NEW ZEALAND IKON COMMUNICATIONS
Auckland
NEW ZEALAND
PAPER CUTS LIFE
GREENPEACE
GREENPEACE
SAATCHI & SAATCHI GREAT WALL ADVERTISING Shanghai CHINA
KOLOUR THE NEW YOU
SPLASH CORPORATION
HAIR COLOR
OMD PHILIPPINES Makati City THE PHILIPPINES OMD PHILIPPINES
Makati City
OMD PHILIPPINES
Makati City
THE PHILIPPINES
THE ICE-COLD MURDER FILES
EZAKI GLICO
ICE NO MI
ENGINE FILM Tokyo JAPAN
YOUTH SPREAD
KOMPAS GRAMEDIA
KOMPAS
HAKUHODO INDONESIA Jakarta INDONESIA
ABOUT TOWN
LION
LINDAUER SPARKLING WINE
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
MALAYSIA MEGA BAG
TOURISM MALAYSIA
MALAYSIA MEGA SALE 2012
BEEHIVE COMMUNICATIONS Mumbai INDIA BEEHIVE COMMUNICATIONS
Mumbai
INDIA
Short List
TASTING PERFECT WHITE COFFEE
NESTLÉ
PREMIUM WHITE COFFEE
ZENITHOPTIMEDIA Hong Kong HONG KONG ZENITHOPTIMEDIA
Hong Kong
ZENITHOPTIMEDIA
Hong Kong
HONG KONG
NEWS BOTTLE
THE MAINICHI NEWSPAPERS
THE MAINICHI NEWSPAPERS
DENTSU Tokyo JAPAN
GRIZZLY GULCH - A RUNAWAY ADVENTURE
HONG KONG DISNEYLAND RESORT
THEME PARK
MINDSHARE Hong Kong HONG KONG MINDSHARE
Hong Kong
MINDSHARE
Hong Kong
HONG KONG
THE SCREEN IN THE MAGAZINE
VOLKSWAGEN
VW BEETLE
MEDIACOM Beijing CHINA MEDIACOM
Beijing
MEDIACOM
Beijing
CHINA
BEETLEING
VOLKSWAGEN
VW BEETLE
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND SPACESTATION
Auckland
NEW ZEALAND
A03 Best Use of Outdoor
ADOPT ME!
KOREAN ANIMAL WELFARE ASSOCIATION
ABANDONED DOG ADOPTION CAMPAIGN
CHEIL WORLDWIDE Seoul SOUTH KOREA
Bronze
THE BILLBOARD KILLER
KIWICARE
CLEANING PRODUCTS
CONTAGION Auckland NEW ZEALAND
DIVORCE
DHL
DHL EXPRESS COURIER
GREY WORLDWIDE INDIA Mumbai INDIA
TURNING AUCKLAND INTO AN EXPERIENTIAL AD
UNITEC
EDUCATION
OPEN COMMUNICATIONS Auckland NEW ZEALAND OPEN COMMUNICATIONS
Auckland
OPEN COMMUNICATIONS
Auckland
NEW ZEALAND

Gold Spike

DYING FACE
GREEN UMBRELLA CHILDFUND KOREA
FUND RAISING
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Silver
FAST FRONT PAGES
NEWS CORP AUSTRALIA
NEWSPAPERS
UM Sydney AUSTRALIA UM
Sydney
UM
Sydney
AUSTRALIA
SHANGHAI FORWARD
NIKE
NIKE RUNNING
WIEDEN+KENNEDY SHANGHAI Shanghai CHINA KINETIC
Shanghai
CHINA
THE QUESTION BUS
ROADSHOW
ROADSHOW
McCANN WORLDGROUP Hong Kong HONG KONG
DREAM FENCE
SIMMONS
SIMMONS BED
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
SMH -ANAMORPHIC
FAIRFAX MEDIA
THE SYDNEY MORNING HERALD NEWSPAPER
WHYBIN\TBWA SYDNEY AUSTRALIA CARAT AUSTRALIA
Sydney
AUSTRALIA
THE GREAT TIGER ART HEIST
DB BREWERIES
TIGER BEER
SPARK PHD Auckland NEW ZEALAND SPARK PHD
Auckland
SPARK PHD
Auckland
NEW ZEALAND
POST-IT TO WIN IT
VOLKSWAGEN
VOLKSWAGEN POLO AND VENTO
MEDIACOM COMMUNICATIONS INDIA Mumbai INDIA MEDIACOM COMMUNICATIONS INDIA
Mumbai
MEDIACOM COMMUNICATIONS INDIA
Mumbai
INDIA
A04 Best Use of Ambient Media: Small Scale
MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND
100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
WHYBIN\TBWA AUCKLAND NEW ZEALAND
Grand Prix
STAMPS AGAINST ANIMAL TRAFFICKING
ACRES
ANIMAL CHARITY
PUBLICIS SINGAPORE SINGAPORE
DENGUE BOTTLE
MAYNILAD WATER SERVICES
ANTI-DENGUE FEVER CAMPAIGN
Y&R PHILIPPINES Manila THE PHILIPPINES
THE PEE ANALYSER
ZOUK SINGAPORE
ANTI-DRINK DRIVING
DDB GROUP SINGAPORE SINGAPORE
Short List
OLYMPIC SHIRT FLAG
P&G
ARIEL COLOR
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
Short List
GIVE BACK THE LOVE ARIGATO BENTO
HIBIYA-KADAN FLORAL
ARIGATO BENTO
I&S BBDO Tokyo JAPAN
Short List
SUPPORTIVE BALLOONS
ASSOCIATION OF PERSONS WITH PHYSICAL DISABILITY INTERNATIONAL
ASSOCIATION OF PERSONS WITH PHYSICAL DISABILITY INTERNATIONAL
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
MAKIN' WHOOPEE
DONGWON F&B
BIFIDUS MYUNG JANG
HS AD Seoul SOUTH KOREA
Silver
SAY IT WITH CHOCOLATE
KRAFT MALAYSIA
CADBURY DAIRY MILK
GEOMETRY GLOBAL Kuala Lumpur MALAYSIA
Short List
HAPPY SHOT
SANOFI
CHARITY
PUBLICIS SHANGHAI CHINA
STICK IT ART
HAIYYA
CHARITY
BBDO INDIA Mumbai INDIA
NFC CHARITY STICKERS
UNICEF HK
CHARITY STICKER (PUBLIC SERVICE)
CHEIL HONG KONG HONG KONG STARCOM MEDIAVEST GROUP
Hong Kong
HONG KONG
Short List