Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Media Placement Location Award
B03 Consumer Services
SCREEN-AGE LOVE STORY
PLDT
MYDSL 		ACE SAATCHI & SAATCHI Manila THE PHILIPPINES TOUCH DDB
Taguig City
 THE PHILIPPINES
Silver
MONEYGRAM FAST MONEY TRANSFER
MONEYGRAM
MONEY REMITTANCE 		UNIVERSAL McCANN Taguig THE PHILIPPINES UNIVERSAL McCANN
Taguig
 THE PHILIPPINES
HYPER PERSONALISATION
TATA DOCOMO
TELECOM 		INTERFACE BUSINESS SOLUTIONS MUMBAI INDIA
LEFT HAND RADIO
BUDGET RENT A CAR
RENTAL CARS 		Y&R NZ Auckland NEW ZEALAND MEC
Auckland
 NEW ZEALAND
I'M AMAZING!
McDONALD'S RESTAURANTS (HK)
McDONALD'S 		DDB GROUP HONG KONG HONG KONG OMD HONG KONG
 HONG KONG
STOLEN PHONE
TIME OUT
TIME OUT SHANGHAI 		ENERGY BBDO Shanghai CHINA
THE INTOUCHABLES - KIWI CRITICS
ROADSHOW FILMS
MOVIE RELEASE 		OMD Auckland NEW ZEALAND OMD
Auckland
OMD
Auckland
 NEW ZEALAND
HORRIFIC RESULTS
PARAMOUNT PICTURES
PARANORMAL ACTIVITY 4 		MEC Sydney AUSTRALIA MEC
Sydney
MEC
Sydney
 AUSTRALIA
MALAYSIA, THROUGH THE EYES OF DIFFERENT EXPLORERS
TOURISM MALAYSIA
TOURISM MALAYSIA 		ZENITHOPTIMEDIA Singapore SINGAPORE ZENITHOPTIMEDIA
Singapore
ZENITHOPTIMEDIA
Singapore
 SINGAPORE
CITIBANK DIL VS BILL
CITIBANK
CITIBANK CREDIT CARDS 		MEC Mumbai INDIA MEC
Mumbai
MEC
Mumbai
 INDIA
INDIA'S FIRST SIMULTANEOUS DUAL SEARCH CAMPAIGN
RELIANCE COMMUNICATION
RELIANCE MOBILE 		MEC Mumbai INDIA MEC
Mumbai
MEC
Mumbai
 INDIA
MCDONALD'S AUSTRALIA DAY
MCDONALD'S AUSTRALIA
AUSTRALIA DAY MENU 		DDB Sydney AUSTRALIA
Bronze
MADE BY YOU
WORLDWIDE MEDIA
MAGAZINE 		DDB MUDRA GROUP Mumbai INDIA
NEUTRAL STICKER
S-OIL
S-OIL 		CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
PROTECT YOUR IDOL
CASTROL
MAGNATEC 		MINDSHARE CHINA Shanghai CHINA MINDSHARE CHINA
Shanghai
MINDSHARE CHINA
Shanghai
 CHINA
GIVE MUSIC GENERATOR
UNIVERSAL MUSIC AUSTRALIA
VARIOUS 		MEDIACOM Sydney AUSTRALIA MEDIACOM
Sydney
 AUSTRALIA
SMH INFINITY MIRROR
FAIRFAX MEDIA
THE SYDNEY MORNING HERALD NEWSPAPER 		WHYBIN\TBWA SYDNEY AUSTRALIA CARAT AUSTRALIA
Sydney
 AUSTRALIA
10CM DRAMA
JAPAN AIRLINES
JAL SKY SUITE 777 		BEACON COMMUNICATIONS Tokyo JAPAN
B04 Business Equipment & Services
THE PRINT AD THAT ACTUALLY WORKS
GE
GENX JET ENGINE 		CLEMENGER BBDO SYDNEY AUSTRALIA
THE TEAM BEHIND THE TEAM
MICROSOFT
OFFICE 365 		UM Sydney AUSTRALIA UM
Sydney
UM
Sydney
 AUSTRALIA
B05 Public Service, Charity & Fund Raising
FLASH DRIVING GAME
NEW ZEALAND TRANSPORT AGENCY
ROAD SAFETY 		OMD Wellington NEW ZEALAND OMD
Wellington
 NEW ZEALAND
NOBODY UNDERSTANDS THE BLIND BETTER THAN THEMSELVES
STARCOM MEDIAVEST GROUP
SMG LUCKY 13 		STARCOM MEDIAVEST GROUP Bangkok THAILAND STARCOM MEDIAVEST GROUP
Bangkok
STARCOM MEDIAVEST GROUP
Bangkok
 THAILAND
BOREDOM HELPS
WILLING HEARTS
WILLING HEARTS 		SAATCHI & SAATCHI Singapore SINGAPORE
LUXURY FOR KIDS
NEW CITIZEN PROGRAM
CHARITY 		CHEIL Beijing CHINA
FIRST MOTHER'S DAY
INDIAN CANCER SOCIETY
BREAST CANCER SCREENING AWARENESS 		GOOD BAD WEIRD Gurgaon INDIA
TWIGNATURE
AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL 		BMF Melbourne AUSTRALIA
FUR HURTS
PETA
ETHICAL TREATMENT OF ANIMALS 		OGILVY BEIJING CHINA
CLASSROOM MUMBAI
THE AKANKSHA FOUNDATION
AKANKSHA CLASSROOM 		OGILVY & MATHER INDIA Mumbai INDIA
BRIDGE OF LIFE
SAMSUNG LIFE INSURANCE
SAMSUNG LIFE INSURANCE 		CHEIL WORLDWIDE Seoul SOUTH KOREA
Silver
DIGITAL EARTH HOUR
WWF CHINA
WWF CHINA 		BBH CHINA Shanghai CHINA
Bronze
OLD PARTS FOR NEW
ORBIS HK
ORBIS 		OGILVY & MATHER GROUP HONG KONG HONG KONG
Silver
PAY BACK
BLUE SKEY FORCE
ANTI-AIR POLLUTION 		LEO BURNETT GUANGZHOU CHINA HAVAS WORLDWIDE SHANGHAI
 CHINA
ENTER THE PARTY
NSW GOVERNMENT
NSW HEALTH 		MEDIACOM Sydney AUSTRALIA MEDIACOM
Sydney
 AUSTRALIA
RESPONSIBLE DRINKING
NSW GOVERNMENT
NSW MINISTRY OF HEALTH 		MEDIACOM Sydney AUSTRALIA MEDIACOM
Sydney
 AUSTRALIA
DYING FACE
GREEN UMBRELLA CHILDFUND KOREA
FUND RAISING 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
TAPE FOR WILDLIFE
KOREA WILDLIFE MANAGEMENT ASSOCIATION
WILDLIFE CONSERVATION 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Bronze
DONATION TOY
STICKY MONSTER LAB
FIGURE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
GOTCHA
UNICEF
MALARIA & DIARRHEA CAMPAIGN 		OGILVY INDONESIA Jakarta INDONESIA
DONATE-A-TONE
STARHUB
SAMARITANS OF SINGAPORE 		DDB GROUP SINGAPORE SINGAPORE
MYSMARTEYE
STARHUB MOBILE
MOBILE BRANDING 		DDB GROUP SINGAPORE SINGAPORE
GLOBAL HANDWASHING DAY 2012
LIFEBUOY
LIFEBUOY 		SAPIENTNITRO Singapore SINGAPORE
WATCH WHAT YOU SAY
SAFE KIDS
SAFE KIDS 		OGILVY BEIJING CHINA
RIBBOND BIRDS
WADA ELEMENTARY SCHOOL
WADA ELEMENTARY SCHOOL 		BEACON COMMUNICATIONS Tokyo JAPAN
MISSING CHILDREN
BAOBEIHUIJIA.COM
BABY BACK HOME VOLUNTEERS ASSOCIATION 		JWT BEIJING CHINA ALWAYS
Shanghai
 CHINA
100 DAY CHALLENGE
VICTORIAN PROBLEM GAMBLING FOUNDATION
PROBLEM GAMBLING 		McCANN MELBOURNE AUSTRALIA
STAYFREE- WOMEN FOR CHANGE
JOHNSON & JOHNSON
STAYFREE 		PHD Mumbai INDIA PHD
Mumbai
PHD
Mumbai
 INDIA
YOUTH SPREAD
KOMPAS GRAMEDIA
KOMPAS 		HAKUHODO INDONESIA Jakarta INDONESIA
SCENT OF HOPE WASHES AWAY SORROWS
PROCTER & GAMBLE INDONESIA
DOWNY FABRIC SOFTENER & AMBI PUR HOME FRESHNER 		MEDIACOM INDONESIA Jakarta INDONESIA MEDIACOM INDONESIA
Jakarta
MEDIACOM INDONESIA
Jakarta
 INDONESIA
LEND AN EYE
EUREKA CALL CENTRE SYSTEM
AWARENESS 		GREY GROUP SINGAPORE
A GIFT OF INNOCENCE FOR MR. PRESIDENT
JATAM MINING VICTIMS ADVOCACY NETWORK
PUBLIC SERVICE 		GREY INDONESIA Jakarta INDONESIA