Title | NIKE PARALLEL JOURNEYS |
Brand | NIKE INDIA |
Product / Service | NIKE CRICKET |
Category | A03. Art Direction |
Entrant | JWT INDIA Mumbai, INDIA |
Entrant Company | JWT INDIA Mumbai, INDIA |
Advertising Agency | JWT INDIA Mumbai, INDIA |
Production Company | RAMESH DEO PRODUCTIONS Mumbai, INDIA |
Name | Position |
---|---|
Senthil Kumar/Tista Sen/Swati Bhattacharya | Chief Creative Officer |
Senthil Kumar | Executive Creative Director |
Senthil Kumar | Creative Director |
Senthil Kumar | Copywriter |
Senthil Kumar | Art Director |
Anupama Ahluwalia/Parimala George | Agency Producer |
Meeta Bharvani/Karthik Katti/Shri Pendakur | Account Supervisor |
Avinash Pant/Varun Puri/Sudhir Nadig | Advertiser's Supervisor |
Apurba Sengupta | Producer |
Abhinay Deo | Director |
Huzeifa Lokhandwala | Editor |
Dhruv Ghanekar/Taufiq Qureshi | Sound Design/Arrangement |
Prime Focus | Post Production |
Dhruv Ghanekar | Music |
Tarun Puri - Ceo Nike India | Account Manager |
Navonil Chatterjee | Planner |
Apurba Sengupta/Senthil Kumar | Production Designer |
Jakob Ihre | Cinematographer |
Jakob Ihre/Tapan Basu | Director Of Photography |
Prime Focus | Editing Company |
Nike Parallel Journeys is an authentic commentary on the everyday journeys of India’s bloodline, which is not just 15 players on the bench but A BILLION STRONG. The film brings alive the journeys of the current world champions that run parallel to the journeys of millions of cricket crazy youth across the country and captures the common thread between these journeys. And when the parallel lines blur across the country, we realize that everyone in the bloodline is pursuing the same dream. Bleeding up to that ultimate journey, to wear the blue Indian jersey and play for the country. THE SOUND JOURNEY : NO INSTRUMENTS. JUST THE MUSIC OF A BILLION VOICES. This Original Nike Vocal Percussion Sound Track was created Using Nothing but Voices. No instrument was used in the making of this soundtrack. Every single note and sound and rhythm and melody was created using vocal chords. Encounter the first ever vocal symphony of the collective soul of cricket, celebrating the passion of the nation with war cries, chants, grunts, beats, hearbeats, deep notes, crazy cheers, jeers, echoes and encores, all built by amplified voice tracks of Cricket Crazy Youth across the country.