Brief Explanation

Yellow Pages launched a new campaign and a new tagline demonstrating the benefits of its updated mobile app. Yellow Pages has a long history of using comical situations to highlight urgent business needs, where using Yellow Pages often literally saves the day. But what about the everyday moments? That ever-changing list of things you need to get done, that you carry around in your brain all the time? Wouldn't you love to get those little things ticked off your list? That's where the Yellow Pages mobile app comes in. The new campaign, called 'Tick', is the answer to that perpetual list. Whether it's fixing a broken gate, getting a haircut, or even summoning duelling banjos, with Yellow Pages you can tick the task off as done, becoming the ultimate lifestyle bedazzler. The spontaneous and unconventional can be achieved with the tap of a button. You can get the A-Z of what you need and what you want, freely. What’s not to like?