DIVIDE

TitleDIVIDE
BrandARS CHEMICAL (THAILAND) CO.
Product / ServiceARS PLUS
CategoryA03. Home Furnishing, Appliances, Maintenance & Household Products
EntrantDENTSU PLUS Bangkok, THAILAND
Entrant Company DENTSU PLUS Bangkok, THAILAND
Advertising Agency DENTSU PLUS Bangkok, THAILAND
Production Company MUM FILMS Bangkok, THAILAND

Credits

Name Position
Subun Khow Chief Creative Officer
Monchai Visuttinont Creative Director
Subun Khow/Monchai Visuttinont/Pattarapong Lapjarupong/Sutassarin Ankumpoch Copywriter
Supparat Thepparat/Naphol Chantapakorn/Tanachai Sutthisareesakul Art Director
Monnarath Thanasai Agency Producer
Pasinee Vithayaveroj/Kemarin Kongkajeerachayanon Account Supervisor
Chonlasap Kasemsap Advertiser's Supervisor
Surayut Sritrakul Producer
Apiruk Pangseepirom Director
Dechmongkol Prasertsit Editor
Cinesound Company Limited Sound Design/Arrangement
Kiatniyom Sawangcharoen Account Manager
Akkarapong Kusakul Cinematographer
Sound Engineer : Kulsak Thamsanong Other Credits

Brief Explanation

ARS Plus Mosquito Coil is a powerful mosquito repellent with Japanese ingredients. The TVCs shows traditional Thai families engaged in their usual day-to-day activities - celebrating a birthday, playing a game of chess and having dinner. However, they are Inconvenienced by pesky mosquitoes. ARS Plus comes to the rescue of Thais with a very Japanese solution. It brings Ninjas-like protection into their households, protecting the common man in Thailand, Japanese style.