| Title | PUB |
| Brand | THAI HEALTH PROMOTION FOUNDATION |
| Product / Service | ALCOHOL AWARENESS |
| Category | A16. Public Service, Charity & Fund Raising |
| Entrant | TBWA\THAILAND Bangkok, THAILAND |
| Entrant Company | TBWA\THAILAND Bangkok, THAILAND |
| Advertising Agency | TBWA\THAILAND Bangkok, THAILAND |
| Production Company | PHENOMENA Bangkok, THAILAND |
| Name | Position |
|---|---|
| Rit Prompichan | Executive Creative Director |
| Rotrob Ramakomut | Creative Director |
| Apadsara Charodrum | Copywriter |
| Apisit Wareesusat/Yuwarat Surattanasathikul/Itchaya Goaysomboon | Art Director |
| Tarinee Limthongskul | Agency Producer |
| Janyaluck Khamdaeng | Producer |
| Thanonchai Sornsrivichai | Director |
| Manop Boonwipas | Editor |
| Chumpol Sepsawasdi | Sound Design/Arrangement |
| Cine Digital | Post Production |
| Apirom Rattanaapiromyakit | Account Manager |
Government research reveals Thai harmful drinkers is responsible for 90% of road deaths and high casualties from alcohol-related diseases, producing 150,000 million Baht worth of economic damage annually. Hence, Thai Health Promotion Foundation wants to alert that every form of giving alcohol including serving, inviting and selling, contributes to creating deadly disasters for the lives of Thais.