GOLD MEDAL

TitleGOLD MEDAL
BrandAEKYUNG INDUSTRY
Product / Service2080 TOOTHPASTE
CategoryA05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
EntrantJWT KOREA Seoul, SOUTH KOREA
Entrant Company JWT KOREA Seoul, SOUTH KOREA
Advertising Agency JWT KOREA Seoul, SOUTH KOREA
Production Company ORANGE CLOCK Seoul, SOUTH KOREA

Credits

Name Position
Gyooyong Oh Chief Creative Officer
Miyoung Yoo Creative Director
Sooyeon Jo Copywriter
Minji Lee/Chan Kim Art Director
Inbok Lee/Junghwan Baek Producer
Seongjae Cheon Director
Younghoon Jang Editor
Soon Park Sound Design/Arrangement
Mercury Post Post Production
Moonho Kim Animation
Jubeom Hong Lighting
Jaekwang Han Cinematographer
Mercury Post Editing Company

Brief Explanation

A grandfather tries to bite his grandson's Olympic gold medal. But his very healthy teeth left the teeth mark on the medal. The creative humorously describes the slogan, '20 healthy teeth until 80 years old'.