Title Brand Product / Service Entrant Company Location Production Company Location Award
A06 Clothing, Footwear & Accessories
100 YEARS OF LOVE
CITY CHAIN COMPANY / SOLVIL ET TITUS
McCANN WORLDGROUP Hong Kong HONG KONG MOVIOLA PRODUCTION Hong Kong HONG KONG
B01 Internet Film
1347 SMILES
MITSUI FUDOSAN CO. / REAL ESTATE COMPANY
NETYEAR GROUP CORPORATION Tokyo JAPAN ROBOT COMMUNICATIONS Tokyo JAPAN
3 ST MICROFILMS
MICHELIN (CHINA) INVESTMENT CO. / PRIMACY 3 ST
TBWA\SHANGHAI CHINA YES FILMS Shanghai CHINA
A LESSON IN NUTRITION
DUPONT / DUPONT DANISCO
OGILVYENTERTAINMENT New York USA TIME INC. New York USA
A10 Sports, Entertainment, Travel & Leisure
A SUPER RIDE
TAKARA KOTSU CO. / TAKARA TAXI
AT ARMZ Osaka JAPAN AT ARMZ Osaka JAPAN
A WONDERFUL GIRLFRIEND
TOKYO SUMMERLAND / WATER AMUSEMENT
HAKUHODO PRODUCT'S Tokyo JAPAN
AARTI
YATRA.COM / SPECIAL FARES PROMO
McCANN WORLDGROUP INDIA Mumbai INDIA OLD SCHOOL FILMS Mumbai INDIA
A01 Food Products
ABBOTT'S VILLAGE BAKERY
GEORGE WESTON FOODS / ABBOTT'S BREAD
BMF Sydney AUSTRALIA FINCH Auckland / Alt.VFX Brisbane NEW ZEALAND / AUSTRALIA
A08 Cars & Automotive Services
ABDUCTION
PETRONAS / PETRONAS MOTORSPORTS
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur / WATCHMEN PRODUCTIONS Berlin MALAYSIA / GERMANY
B02 Other Screens
ABO FILM
SOHO CHINA / GALAXY SOHO
OGILVY & MATHER SHANGHAI CHINA POINTBLANK London UNITED KINGDOM
B01 Internet Film
ACTION STARTS HERE
BLACKBERRY / MOBILE PHONE
BRANDSUGAR DIGITAL AGENCY Taipei CHINESE TAIPEI PUNCH REACTION PICTURES Taipei CHINESE TAIPEI
A02 Beverages - Alcoholic & Non-Alcoholic
ADJOINING ROOMS
CARLTON & UNITED BREWERIES / CARLTON MID
CLEMENGER BBDO MELBOURNE AUSTRALIA FINCH Sydney / FURLINED Santa Monica AUSTRALIA / USA
Bronze Spike
B01 Internet Film
AERIAL PHOTOGRAPHER
GOOGLE / GOOGLE SEARCH ENGINE
E21 MAGICMEDIA CHINESE TAIPEI DN PICTURES Taipei CHINESE TAIPEI
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
ALIVE IS AWESOME
GODREJ CONSUMER PRODUCTS / CINTHOL
CREATIVELAND ASIA Mumbai INDIA NIRVANA FILMS Bangalore INDIA
A06 Clothing, Footwear & Accessories
ALL IN FOR #MYGIRLS
ADIDAS GREATER CHINA / ADIDAS WOMEN CATEGORY
TBWA\SHANGHAI SINGAPORE SIX TOES Singapore / PULSE FILMS London SINGAPORE / UNITED KINGDOM
B01 Internet Film
ALLSHARE STAR – DJ SPIDER
SAMSUNG ELECTRONICS / SAMSUNG SMART TV
CHEIL WORLDWIDE Seoul SOUTH KOREA ADDICT MEDIA FILMS Seoul / DUROO Los Angeles SOUTH KOREA / USA
A08 Cars & Automotive Services
ALWAYS ON CALL
RAC / ROADSIDE ASSISTANCE
JWT Sydney AUSTRALIA JWT Sydney AUSTRALIA
A11 Publications & Media
AMANDA
SBS / ON DEMAND BROADCAST SERVICE
JOY. Sydney AUSTRALIA EXIT FILMS Melbourne / Alt.VFX Brisbane AUSTRALIA
Bronze Spike
A14 Commercial Public Services
AMERICAN BEAUTY
DISH TV / DTH
McCANN WORLDGROUP INDIA Mumbai INDIA DIGITAL CLAY STUDIOS Mumbai INDIA
A02 Beverages - Alcoholic & Non-Alcoholic
AN ELDERLY LADY WHO WANTS TO SWIM
COCA-COLA JAPAN / AQUARIUS
DENTSU Tokyo JAPAN MONSTER Tokyo JAPAN
ANCHOR LAUNCHER
CBL / ALCOHOL
COMZONE Phnom Penh CAMBODIA DIGITAL MAGIC GROUP Bangkok THAILAND
A16 Public Service, Charity & Fund Raising
ANGIE
PLAN/ BECAUSE I AM A GIRL / CHARITY
LOWE CHINA Shanghai CHINA CHEF FILMS Bangkok THAILAND
A01 Food Products
ANLENE JOINT
FONTERRA BRANDS PHILIPPINES / ANLENE
BBDO GUERRERO Makati City THE PHILIPPINES HIT PRODUCTIONS Makati City THE PHILIPPINES
A14 Commercial Public Services
ANNOUNCEMENT
CAMGSM CO / CELLCARD BALANCE ADVANCE (KJEY SEN)
PHIBIOUS Phnom Penh CAMBODIA LEGEND TIGER Phnom Penh CAMBODIA
A02 Beverages - Alcoholic & Non-Alcoholic
ANTI-ESTABLISHED
DIAGEO AUSTRALIA / BULLEIT
LEO BURNETT SYDNEY AUSTRALIA FINCH Sydney AUSTRALIA
A11 Publications & Media
ANXIOUS TO MEET PARENTS IN LAW
CCTV ADVERTISING CENTER / CCTV
McCANN WORLDGROUP Shanghai CHINA MILIFILM Shanghai CHINA
B03 Interactive Film
ANYTIME, ANYWHERE
AUSTRALIAN DEFENCE FORCE / AIRFORCE
GEORGE PATTERSON Y&R Melbourne AUSTRALIA PRODIGY Sydney AUSTRALIA
Short List
A02 Beverages - Alcoholic & Non-Alcoholic
ATM
LOTTE CHILSUNG / HOT6IX
DAEHONG COMMUNICATIONS Seoul SOUTH KOREA
B01 Internet Film
ATUNAS
GOOGLE / GOOGLE SEARCH ENGINE
E21 MAGICMEDIA CHINESE TAIPEI DN PICTURES Taipei CHINESE TAIPEI
A14 Commercial Public Services
AU PERFECT SYNC
KDDI CORPORATION / AU 4G LTE
GLIDER Tokyo / DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
AU PERFECT SYNC/REAL
KDDI CORPORATION / AU 4G LTE
GLIDER Tokyo / DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
B01 Internet Film
AXE ICE BURST X MAN WITH A MISSION MV / MASH UP THE DJ!
UNILEVER JAPAN CUSTOMER MARKETING / AXE ICE BURST
ADK JAPAN Tokyo JAPAN DREAMDESIGN Tokyo JAPAN
A01 Food Products
BACK AND FORTH
WRIGLEY / ECLIPSE CHEWY MINTS
DDB Sydney AUSTRALIA STATION FILM Los Angeles USA
Short List
B01 Internet Film
BANANA DRINK FOR THE BROKEN HEARTS
SCA TISSUE HONG KONG / CITRUS BLOSSOM TISSUE PAPER
PUBLICIS WORLDWIDE Hong Kong HONG KONG DA JOINT LIMITED Hong Kong HONG KONG
BATHE IN THE LOVE AND SECURITY
SHANGHAI GENERAL MOTORS / BUICK EXCELLE
LOWE CHINA Shanghai CHINA MADE IN CHINA FILMS Shanghai CHINA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
BATTING PRACTICE CENTER 1
MURATA KAMPO CHINESE HERBAL MEDICINE / BAIKA GOFUKU GAN
DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
BATTING PRACTICE CENTER 2
MURATA KAMPO CHINESE HERBAL MEDICINE / BAIKA GOFUKU GAN
DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
BATTING PRACTICE CENTER 3
MURATA KAMPO CHINESE HERBAL MEDICINE / BAIKA GOFUKU GAN
DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
Gold Spike
A12 Financial Products & Services
BE GOOD WITH MONEY
BNZ / BANK
COLENSO BBDO Auckland NEW ZEALAND REVOLVER Sydney AUSTRALIA
B01 Internet Film
BE STRAIGHT FORWARD
SHANGHAI GENERAL MOTORS / BUICK ENCORE
LOWE CHINA Shanghai CHINA MADE IN CHINA FILMS Shanghai CHINA
A01 Food Products
BEACH(HAIHAI)
MIKAKUTO CO., LTD. / GUMIGUM
HAKUHODO Osaka JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A10 Sports, Entertainment, Travel & Leisure
BEAR
ESKANDER'S BETSTAR / ONLINE SPORTS BETTING
WHYBIN\TBWA MELBOURNE AUSTRALIA GUILTY Melbourne AUSTRALIA
A02 Beverages - Alcoholic & Non-Alcoholic
BEER CHASE
CARLTON & UNITED BREWERIES / CARLTON DRAUGHT
CLEMENGER BBDO MELBOURNE AUSTRALIA THE SWEET SHOP Melbourne AUSTRALIA
Gold Spike
A10 Sports, Entertainment, Travel & Leisure
BEST TIME OF YOUR LIFE
TOURISM MALAYSIA / TOURISM BOARD OF MALAYSIA
FILMPOINT Kuala Lumpur MALAYSIA FILMPOINT Kuala Lumpur MALAYSIA
A16 Public Service, Charity & Fund Raising
BETH
WORKSAFE / YOUNG WORKERS
GREY MELBOURNE AUSTRALIA 8COM Sydney AUSTRALIA
A09 Retail Outlets, Fast Food Outlets & Restaurants
BIG BROTHER
GOLDEN ARCHES DEVELOPMENT CORPORATION / MCDONALD'S MCSAVERS
LEO BURNETT MANILA THE PHILIPPINES FILM PABRIKA Makati City THE PHILIPPINES
A14 Commercial Public Services
BIG NEWS
CAMGSM CO / CELLCARD THOM THOM
PHIBIOUS Phnom Penh CAMBODIA RED WOLF PRODUCTIONS SDN BHD Kuala Lumpur MALAYSIA
A13 Business Equipment & Services
BIG PICTURE
FUJI XEROX / FUJI XEROX
TUGBOAT Tokyo / DENTSU Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A10 Sports, Entertainment, Travel & Leisure
BINDI
YATRA.COM / SPECIAL FARES PROMO
McCANN WORLDGROUP INDIA Mumbai INDIA OLD SCHOOL FILMS Mumbai INDIA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
BIOHAIR SHAMPOO - REVENGE
PANION &BF BIOTECH.INC. / BIOHAIR SHAMPOO
ADK TAIWAN CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI