Title | HARMONIUM LOVE BANNER |
Brand | MOHAN MUSIC PALACE |
Product / Service | MUSICAL INSTRUMENTS/ HARMONIUMS |
Category | B02. Consumer Products |
Entrant | WEBCHUTNEY STUDIO New Delhi, INDIA |
Entrant Company | WEBCHUTNEY STUDIO New Delhi, INDIA |
Advertising Agency | WEBCHUTNEY STUDIO New Delhi, INDIA |
Name | Company | Position |
---|---|---|
Akshay Raheja | Webchutney | Audio Video Engineer |
Mandeep Singh | Webchutney | Software Engineer |
Hemant Kumar | Webchutney | Senior Flash Designer |
Abhishek Saxena | Webchutney | Senior Art Director |
Sattvik Misra | Webchutney | Associate Creative Director |
Gurbaksh Singh | Webchutney | Creative Director |
Sudesh Samaria | Webchutney | National Creative Director |
The Harmonium was widely popular in India in the past. However, with the introduction of electronic instruments, its sales dipped. We were asked by Mohan Music Palace to resurrect the love for the Harmonium. We brought the instrument to laptops by creating an online simulation of this instrument on a laptop. Users could actually 'play' their laptop like a Harmonium, where the keyboard became the keys of the instrument and the screen became the bellows at the back. The website displays facts about the harmonium. A harmonium on the screen displays the keys you press to produce the specific sounds.