Title Brand Product / Service Entrant Company Location Award
A03 Best Product Launch/Re-launch/Shopper Marketing
THE SMART STOCK PROJECT
KIRIN MC DANONE WATERS
ALKALI ION WATER
DENTSU Tokyo JAPAN
EXPLORING SEOUL
THE NORTH FACE
THE NORTH FACE
JWT KOREA Seoul SOUTH KOREA
MIRROR
UNILEVER CHINA
LYNX SHOWER GEL
BBH CHINA Shanghai CHINA
PERSONALIZED BIRTHDAY GIFT
MARS FOOD
PEDIGREE
BBDO Beijing CHINA
LASER LOCKDOWN
ALIENWARE
ALIENWARE X51
GREY WORLDWIDE INDIA Mumbai INDIA
A MODERN FAIRY TALE
SHOESSHOESSHOES
SHOESSHOESSHOES (THE LABEL)
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
KIRIN BEER BRO-QUET
ASIA PACIFIC BREWERIES
KIRIN ICHIBAN BEER
Y&R SINGAPORE SINGAPORE
GRAZED ON GREATNESS
M.J BALE
AUSTRALIAN CRICKET TEAM SPONSORSHIP
WHYBIN\TBWA GROUP Sydney AUSTRALIA

Gold Spike

THE THANK YOU PROJECT
FABER-CASTELL
FABER-CASTELL ECO-SERIES
OGILVY & MATHER SINGAPORE SINGAPORE
ZIGTECH PINBALL MARATHON
REEBOK
REEBOK ZIGTECH
OGILVY & MATHER Hong Kong HONG KONG
SPIN THE STORY
SPRITZER
TINGE
LOWE MALAYSIA Petaling Jaya MALAYSIA
BEEF CAMPAIGN 2012
MCDONALD'S
BEEF BURGER
TBWA\AGENCY.COM Shanghai CHINA
EVERYDAY RIDER SPONSORSHIPS
GIANT
BICYCLES
LEO BURNETT Melbourne AUSTRALIA
THE BK ALL CHICKEN DAY
BURGER KING SINGAPORE
BK CHICKEN RANGE
PUBLICIS SINGAPORE SINGAPORE
100 SEXIEST WOMEN IN NON-EXISTENCE
FHM SINGAPORE
FHM MAGAZINE
BBH ASIA PACIFIC Singapore SINGAPORE
THE JACKPOT PRINTER
BROTHER
BROTHER PRINTER
LEAGAS DELANEY SHANGHAI CHINA
YOU SHAVE. I SHAVE.
P&G
GILLETTE FUSION
BBDO INDIA Mumbai INDIA
WORLD'S FIRST ANDROIDLAND
TELSTRA/GOOGLE
ANDROID MOBILE OPERATING SYSTEM + MOBILE HANDSETS
TRO AUSTRALIA Adelaide AUSTRALIA
SPONGE STREET
CLARKS
CLARKS
LOWE CHINA Shanghai CHINA
Short List
OMAMORY
SYMANTEC JAPAN
NORTON INTERNET SECURITY
BEACON COMMUNICATIONS Tokyo JAPAN
CREATE LIGHTNING BY CHEWING GUM!
LOTTE
ZEUS
DRILL Tokyo JAPAN
HOW WE LAUNCHED A NEW BEER, WITHOUT A BEER
CASELLA
ARVO
ANALOGFOLK Sydney AUSTRALIA
SUITCASE GUITAR
SAMSONITE JAPAN
AERIAL SUITCASE
TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A04 Best Use of TV or Radio in a Promotional Campaign
WIN PRIZES HOURLY
GMA NEWS TV
GMA NEWS TV
GMA NETWORK Quezon City THE PHILIPPINES
CAR RADIO-PERSONALITY
TOKYO FM BROADCASTING
HONDA SMILE MISISON
DENTSU Tokyo JAPAN
WHALE DEATH METAL
SEA SHEPHERD
MARINE CONSERVATION
OGILVY & MATHER SINGAPORE SINGAPORE
SONG OF LIFE
HEALTH BANK
HEALTH BANK
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI
CARS IN CONTROL
CARLSBERG
ANTI-DRINK DRIVING MESSAGE
EURO RSCG SINGAPORE SINGAPORE
HATSUNE MIKU
GOOGLE
GOOGLE CHROME
HAKUHODO Tokyo JAPAN
Bronze
AAMI FACEBOOK
AAMI
AAMI
BADJAR OGILVY Melbourne AUSTRALIA
PRETTY
KRAFT-CADBURY THAILAND
DENTYNE STICK
McCANN WORLDGROUP Bangkok THAILAND
A05 Best Use of Print or Standard Outdoor in a Promotional Campaign
PHOTO FIGHTERS
CANON MARKETING (THAILAND)
CANON
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
PAPER FLAG
CEYLON NEWSPAPERS
NEWSPAPERS
LEO BURNETT SOLUTIONS Colombo SRI LANKA
OLD MOUT CIDER
OLD MOUT CIDER
ALCOHOLIC CIDER
WHYBIN\TBWA Melbourne AUSTRALIA
MOVE YOUR THINKING
HYUNDAI
AZERA
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
100 SEXIEST WOMEN IN NON-EXISTENCE
FHM SINGAPORE
FHM MAGAZINE
BBH ASIA PACIFIC Singapore SINGAPORE
GLOW IN THE DARK TEEN IDOL POSTER
COLGATE PALMOLIVE
COLGATE TOTAL
Y&R SINGAPORE SINGAPORE
MOBILE MEDIC
DEFENCE FORCE RECRUITING
DEFENCE UNIVERSITIES SPONSORSHIP
GEORGE PATTERSON Y&R Melbourne AUSTRALIA

Gold Spike

A06 Best Use of Digital Media in a Promotional Campaign
FRISK LABEL
KRACIE FOODS
FRISK LEMON MINT
HAKUHODO PRODUCT'S Tokyo JAPAN
TIP JAR
SINGAPORE TOURISM BOARD
SINGAPORE TOURISM BOARD
BBH ASIA PACIFIC Singapore SINGAPORE
Bronze
A FAIR RIDE FOR ALL
VIRGIN MOBILE AUSTRALIA
VIRGIN MOBILE AND DATA PLANS
ONE GREEN BEAN Sydney AUSTRALIA
SAVE SEVEN
THE NEW ZEALAND BREAST CANCER FOUNDATION
BREAST CANCER AWARENESS MONTH
COLENSO BBDO Auckland NEW ZEALAND
BREAK THE WALL
ORBIS
EYE CHARITY
LEO BURNETT HONG KONG HONG KONG
FINDING TRUE NORTH
VF
THE NORTH FACE
OGILVY SHANGHAI CHINA
FASTEST WAY TO EUROPE
KLM ROYAL DUTCH AIRLINES - PHILIPPINES
AIRLINE
NETBOOSTER ASIA Makati City THE PHILIPPINES
THE TWO FACES OF LOVE
UNILEVER TAIWAN
POND'S
WEBGENE INFORMATION Taipei CHINESE TAIPEI
QR CODE TATTOO
AMOREPACIFIC
MAMONDE COOLING SUN SPRAY
BBDO KOREA Seoul SOUTH KOREA
CHROME EXPERIMENT: RAMAYANA
GOOGLE
GOOGLE CHROME LAUNCH IN INDONESIA
OGILVY & MATHER SINGAPORE SINGAPORE
DOTS NOW
HONDA
INTERNAVI
DENTSU Tokyo JAPAN
Short List
CASTROL POWERPLAY
CASTROL
CASTROL POWER 1
BATES SERCON New Delhi INDIA