TOILET BIKE NEO

Silver Spike
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TitleTOILET BIKE NEO
ClientTOTO
Product/ServiceTOTO
CategoryC04. Stunts & Live Advertising
EntrantDENTSU Tokyo, JAPAN
Entrant Company:DENTSU Tokyo, JAPAN
Advertising Agency:DENTSU Tokyo, JAPAN
2nd Advertising Agency:PARTY Tokyo, JAPAN

Execution

We made the ultimate eco-vehicle with TOTO – which is the poop-powered advertising bike, “Toilet Bike Neo”. We traveled around Japan for a month with that bike, advertising ecology.

English Translation of Main Headlines

We made the ultimate eco-vehicle with TOTO – which is the poop-powered advertising bike, “Toilet Bike Neo”.

Credits

Name Position
Yoshimitsu Sawamoto Executive Creative Director
Hiroki Nakamura/Junichi Harima/Sohei Okano Creative Director
Junichi Harima/Sohei Okano/Noriaki Onoe Copywriter
Tsubasa Adachi/Kentaro Sagara Art Director
Kiyoshi Obara Photographer
Noriaki Onoe/Emi Kubota/Hirochika Horiuchi/Fujio Fujii/Tomoko Takeda/Kimiko Sekido/Nao Hirano Illustrator
Kentaro Sagara Typographer
Tomonobu Yamazumi/So Moriyama Producer
Tatsuyoshi Umezawa/Miyuki Tsuya Account Manager
Hiroki Nakamura/Junichi Harima/Noriaki Onoe Planner
Tatsuyoshi Umezawa/Miyuki Tsuya Account Manager
Hiroki Nakamura/Junichi Harima/Noriaki Onoe Planner