Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Mobile Websites and Web Applications
CHECK-IN CHANCE
UNIQLO
UNIQLO 		DENTSU Tokyo JAPAN
HAPPY RIBBON
UNIQLO
UNIQLO 		DENTSU Tokyo JAPAN
TVNZ GRANDSTAND
TVNZ
TVNZ 'ONE LOVE' 		TBWA\DIGITAL ARTS NETWORK Auckland NEW ZEALAND
MUSIC CITY
TELEKOM MALAYSIA
HYPPTUNES 		DRAFTFCB Kuala Lumpur MALAYSIA
Short List
GOOD JOB, ME!
STAFF SERVICE
RECRUITMENT AGENCY 		ARMZ Tokyo JAPAN
CASH TRAIL
SA LOTTERIES
X LOTTO 		CLEMENGER BBDO ADELAIDE AUSTRALIA
FILE SHARE PRINTER
FUJI XEROX
FILE SHARE PRINTER 		DENTSU Tokyo JAPAN
Bronze
INVISIBLE CONCERT TOUR
BUSCO
BUSCO 		DRAFTFCB Kuala Lumpur MALAYSIA
TOKYO SIGHTSEEING ON THE TOEI BUS
BUREAU OF TRANSPORTATION TOKYO METROPOLITAN GOVERNMENT
TOEI BUS 		HAKUHODO I-STUDIO Tokyo JAPAN
DRY ZERO GOLF
ASAHI BREWERIES
ASAHI DRY ZERO 		DENTSU CREATIVE X Tokyo JAPAN
A02 Mobile Applications and other Downloadable Tools
ELECTRIC CAFE
VOLKWAGEN
VOLKSWAGEN 		OGILVY BEIJING CHINA
SINGULAR MASTERPIECE
VOLKSWAGEN
VW PHAETON 		OGILVY BEIJING CHINA
BLUE MOBILITY
VOLKSWAGEN
THINK BLUE. 		TRIBAL DDB WORLDWIDE Beijing CHINA
ISPARK - FRONTLINE OF ELITES
UNILEVER
UNILEVER 		AKQA Shanghai CHINA
FORTUNE POWER ROAD
TOYOTA MOTOR
TOYOTA SOCIAL APP AWARD 		DENTSU Tokyo JAPAN
SOCIAL DRIVE
TOYOTA MARKETING JAPAN
AQUA 		DENTSU Tokyo JAPAN
LIGHT POWERED MEDIA FOR LIGHT POWERED WATCH
TITAN INDUSTRIES
TITAN HTSE WATCHES 		MAXUS GROUP M Bangalore INDIA
A GOOD BUTTON
THE HONG KONG SOCIETY FOR REHABILITATION
THE HONG KONG SOCIETY FOR REHABILITATION 		McCANN WORLDGROUP Hong Kong HONG KONG
Short List
TREE OF LIFE
TC BANK
BANK 		OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI
BALANCING THE WORLD'S CALORIES
TABLE FOR TWO INTERNATIONAL
IPHONE APP TABLE FOR TWO 		DENTSU Tokyo JAPAN
RAPID RESCUE
SINGAPORE RED CROSS SOCIETY
RED CROSS 		JWT SINGAPORE SINGAPORE
Silver
RED RANSOM BILLY
RED RANSOM
BILLY 		LOWE PHILIPPINES Makati City THE PHILIPPINES
WORLD'S MOST CURIOUS BOTTLE
PERNOD RICARD NEW ZEALAND
BRANCOTT ESTATE’S THE WORLD’S MOST CURIOUS BOTTLE APP 		WEBLING INTERACTIVE AUSTRALIA
TOP MATES
PEPSICO BEVERAGES AUSTRALIA AND NEW ZEALAND
PEPSI MAX 		CLEMENGER BBDO SYDNEY AUSTRALIA
PARROT CARROT
PARROT CARROT
PARROT CARROT APPLICATION 		LEO BURNETT SYDNEY AUSTRALIA
SKY DRAGON
OGILVY
OGILVY 		OGILVY BEIJING CHINA
LESS PLANNING, MORE PLAYING
NESTLÉ
MILO MATCH-UP IPHONE APPLICATION 		OGILVY & MATHER SINGAPORE SINGAPORE
Short List
VIEWA
MOCOM/ACP
VIEWA 		VISUAL JAZZ ISOBAR Melbourne AUSTRALIA
STORIES UNBOUND
MELBOURNE WRITERS FESTIVAL
2011 MELBOURNE WRITERS FESTIVAL 		JWT Melbourne AUSTRALIA
Short List
MEDIBANK SYMPTOM CHECKER
MEDIBANK PRIVATE
MEDIBANK SYMPTOM CHECKER 		VISUAL JAZZ ISOBAR Melbourne AUSTRALIA
MLA BEEF ESSENTIALS
MEAT & LIVESTOCK AUSTRALIA
BEEF ESSENTIALS 		REACTIVE Melbourne AUSTRALIA
GLOBAL HEART-WARMING EFFECT
McCANN
CORPORATE X'MAS & NEW YEAR GREETING APP 		McCANN TAIWAN Taipei CHINESE TAIPEI
STOP LEANING ALARM APPLICATION
LION CORPORATION
GURONSAN 		DENTSU Tokyo JAPAN
Bronze
LANCÔME UV DETECTOR
LANCÔME
LANCÔME UV EXPERT 		ISOBAR THAILAND Bangkok THAILAND
MOON JUMP
KODANSHA
SPACE BROTHERS 		PARTY Tokyo JAPAN
Short List
WALL
KDDI CORPORATION
AU BRAND GARDEN 		PARTY Tokyo JAPAN
Silver
JB HI-FI NOW
JB HI-FI
JB HI-FI NOW 		VISUAL JAZZ ISOBAR Melbourne AUSTRALIA
Bronze
BOTTLE MESSAGE
HARRY'S BAR
BAR / RESTAURANT 		CHEIL WORLDWIDE SINGAPORE SINGAPORE
MOBILE MEDIC
DEFENCE FORCE RECRUITING
DEFENCE UNIVERSITIES SPONSORSHIP 		GEORGE PATTERSON Y&R Melbourne AUSTRALIA
Bronze
TIPOFF
CORLISON
OKAMOTO 		TBWA\DIGITAL ARTS NETWORK Singapore SINGAPORE
Short List
APP
CGV
CGV THEATER 		OPENTIDE INTERACTIVE Shanghai CHINA
TIME TRAVEL IN KYOTO
CENTRAL JAPAN RAILWAY
TOKAIDO SHINKANSEN 		DENTSU Tokyo JAPAN
DISCOVERHONGKONG.AR
CATHAY PACIFIC AIRWAYS AND HONG KONG TOURISM BOARD
EXPERIENCE EVERYTHING IN HONG KONG 		McCANN WORLDGROUP Hong Kong HONG KONG
CASTROL MOTORIST
CASTROL MALAYSIA
CASTROL'S LIQUID ENGINEERING 		BATES SERCON SINGAPORE
THE PERFECT LAGER PROJECT
CASELLA
ARVO 		ANALOGFOLK Sydney AUSTRALIA
Silver
KOI-KURU
BEAMS
KOI-KURU 		DENTSU Tokyo JAPAN
Short List
CLINK
BACARDI-MARTINI
DEWAR'S WHISKY 		SQUAKE Singapore SINGAPORE
GHOST SHUTTER
BACARDI THAILAND
BACARDI 		Y&R THAILAND Bangkok THAILAND
A03 Messaging Campaigns, Including SMS, MMS and Mobile Email
CHEATERS CROSS CONNECTIONS
BIG CBS SPARK
CHEATERS 		McCANN WORLDGROUP INDIA Mumbai INDIA
A04 Mobile Games
BACKSEAT DRIVER
TOYOTA MOTOR SALES AND MARKETING
TOYOTA 		PARTY Tokyo JAPAN

Gold Spike