| Title | THUMB |
| Brand | DIGI TELECOMMUNICATIONS |
| Product / Service | INTERNET/DEVICES |
| Category | B01. Internet Film |
| Entrant | NAGA DDB MALAYSIA Selangor, MALAYSIA |
| Entrant Company: | NAGA DDB MALAYSIA Selangor, MALAYSIA |
| Advertising Agency: | NAGA DDB MALAYSIA Selangor, MALAYSIA |
| Production Company: | THINK TANK Kuala Lumpur, MALAYSIA |
| 2nd Production Company: | MIRAGE POST Kuala Lumpur, MALAYSIA |
| Name | Position |
|---|---|
| Alvin Teoh | Executive Creative Director |
| Chan Woei Hern/Ellison Fernandez/Alvin Teoh/Jackson Mah/Loo Chun Guan | Copywriter |
| Benny Khoo | Art Director |
| Venus Chen/Sharon De Silva | Agency Producer |
| Sarina Sham | Account Supervisor |
| Chan May Ling | Advertiser's Supervisor |
| Heng Tek Nam | Producer |
| Jay Singh | Director |
| Affendi Jamaludin | Editor |
| Yew Tuck Seng | Sound Design/Arrangement |
| APV Media Magic | Post Production |
| Ahmad Adam B. Ismail | Music |
| Daniel Wong/Tiffany Haruka Teh | Account Manager |
| Pamela Chia | Planner |
| Zainudin Mohamed | Director Of Photography |
| Mirage Post | EditingCompany |
| Daniel Wong/Tiffany Haruka Teh | Account Manager |
| Pamela Chia | Planner |
| Zainudin Mohamed | Director Of Photography |
| Mirage Post | Editing Company |
| Sound Studio: WASP Studios | Other Credits |
The Internet changes lives. For the Olympic season, DiGi wanted to build brand awareness of their Internet offerings. However, we didn’t have any athlete endorsements. So we created our own brand of Internet-inspired athletes (and sports) to sponsor. This is a story of a boy with weak thumb syndrome. And how the Internet helped him overcome his disabilities.