STUNTDOUBLE

TitleSTUNTDOUBLE
BrandUNILEVER ASIA
Product / ServiceVASELINE
CategoryA05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
EntrantBBH ASIA PACIFIC Singapore, SINGAPORE
Entrant Company:BBH ASIA PACIFIC Singapore, SINGAPORE
Advertising Agency:BBH ASIA PACIFIC Singapore, SINGAPORE
Production Company:PHENOMENA Bangkok, THAILAND

Credits

Name Position
Steve Elrick Chief Creative Officer
Steve Elrick Executive Creative Director
Tinus Strydom Creative Director
Douglas Hamilton Copywriter
Adrian Chan Art Director
Richard Mayo-Smith/Daphne Ng Agency Producer
Christine Chong/Midori Watanabe/Minah Lim Account Supervisor
Songkran Klindee Producer
Top (Surapong Ploensang) Director
Fuse Sound Design/Arrangement
Ayesha Walawalker/Alexis Demontaigu Planner
Ayesha Walawalker/Alexis Demontaigu Planner

Brief Explanation

Vaseline asked us to use their brand spokesman, Thai superstar celeb Ken Teeradeth, to launch their new face wash. In an ultra-competitive and cliche filled category, we stood out with the story of a lowly stuntman whose skin was too dark and patchy to pass himself off as the handsome star of the film, played by Ken. With his job on the line, our stuntman hero finds salvation in the form of a bottle of Vaseline Face Wash. His skin brightened, his confidence brimming, our stuntman doesn't just look like the star now, he decides he wants the spotlight himself!