Title | STUNTDOUBLE |
Brand | UNILEVER ASIA |
Product / Service | VASELINE |
Category | A05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries |
Entrant | BBH ASIA PACIFIC Singapore, SINGAPORE |
Entrant Company: | BBH ASIA PACIFIC Singapore, SINGAPORE |
Advertising Agency: | BBH ASIA PACIFIC Singapore, SINGAPORE |
Production Company: | PHENOMENA Bangkok, THAILAND |
Name | Position |
---|---|
Steve Elrick | Chief Creative Officer |
Steve Elrick | Executive Creative Director |
Tinus Strydom | Creative Director |
Douglas Hamilton | Copywriter |
Adrian Chan | Art Director |
Richard Mayo-Smith/Daphne Ng | Agency Producer |
Christine Chong/Midori Watanabe/Minah Lim | Account Supervisor |
Songkran Klindee | Producer |
Top (Surapong Ploensang) | Director |
Fuse | Sound Design/Arrangement |
Ayesha Walawalker/Alexis Demontaigu | Planner |
Ayesha Walawalker/Alexis Demontaigu | Planner |
Vaseline asked us to use their brand spokesman, Thai superstar celeb Ken Teeradeth, to launch their new face wash. In an ultra-competitive and cliche filled category, we stood out with the story of a lowly stuntman whose skin was too dark and patchy to pass himself off as the handsome star of the film, played by Ken. With his job on the line, our stuntman hero finds salvation in the form of a bottle of Vaseline Face Wash. His skin brightened, his confidence brimming, our stuntman doesn't just look like the star now, he decides he wants the spotlight himself!