| Title | SON AND MOTHER |
| Brand | LION CORPORATION |
| Product / Service | LION CORPORATION |
| Category | A15. Corporate Image |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company: | DENTSU Tokyo, JAPAN |
| Advertising Agency: | DENTSU Tokyo, JAPAN |
| Production Company: | ENGINE PLUS Tokyo, JAPAN |
| Name | Position |
|---|---|
| Ichiro Kamata | Executive Creative Director |
| Jun Moriwaki | Creative Director |
| Makoto Shinohara/Kenichi Nozaki/Maiha Sato | Copywriter |
| Kazumasa Sakamoto | Agency Producer |
| Syunsuke Ikeda/Kaori Araki | Account Supervisor |
| Maki Agou | Producer |
| Mipo O | Director |
| Etsuko Kimura/Yuji Shimazaki | Editor |
| Masashi Iino | Sound Design/Arrangement |
| Digital Garden Inc. | Post Production |
| Special Effect: Hiroshi Aoki/Mixer: Hajime Komiya | Animation |
| Sohei Tanikawa | Cameraman |
| Yasuhiro Kaneko | Lighting |
| Makoto Shinohara/Kenichi Nozaki/Maiha Sato | Planner |
| Active Cine Club Co./Ltd./Digital Garden Inc. | EditingCompany |
| Makoto Shinohara/Kenichi Nozaki/Maiha Sato | Planner |
| Active Cine Club Co./Ltd./Digital Garden Inc. | Editing Company |
| Production Manager: Yuji Kitahara/Ryo Oyama/Jun Okabe/Set Designer: Takaya Yamamoto | Other Credits |
This series use toothbrushes to tell stories of families. This episode portrays the sentimentality of a caring relationship between mother and son living apart from one another.