Title | SINGING FOOTBALL #3 |
Brand | JAPAN SPORT COUNCIL |
Product / Service | ”TOTO” NATIONAL FOOTBALL LOTTERY |
Category | A10. Sports, Entertainment, Travel & Leisure |
Entrant | DENTSU Tokyo, JAPAN |
Entrant Company: | DENTSU Tokyo, JAPAN |
Advertising Agency: | DENTSU Tokyo, JAPAN |
Production Company: | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
Name | Position |
---|---|
Yuya Furukawa | Executive Creative Director |
Yuya Furukawa | Creative Director |
Sohei Okano/Sayaka Arimoto | Copywriter |
Gen Tanaka/Osamu Takahashi | Art Director |
Natsuo Ishikawa | Agency Producer |
Hirofumi Toyoda | Account Supervisor |
Yuji Ozawa | Producer |
Tsugihisa Tanaka | Director |
Nobuo Hayashi | Editor |
Katsuya Yamada | Sound Design/Arrangement |
Image Studio 109/Inc. | Post Production |
Kazuma Shinde | Cameraman |
Hidetaka Takaki | Lighting |
Mozart/Symphony No.25 In G Minor K.183 | Music |
Image Studio 109/Inc. | EditingCompany |
Image Studio 109/Inc. | Editing Company |
“toto” is a public lottery which customers bet by predicting results of J-League soccer matches. While there are several lotteries in Japan that consumers may win just by simply buying it, this TVC series try to attract consumers’ attention towards information such as a little confusing system of this lottery, where to buy it, and how the sales profits contribute to public sports, that usually consumers are not very much interested in.