Title | MAGIC BOX |
Brand | SUNTORY |
Product / Service | MOUNTAIN DEW |
Category | A02. Fast Moving Consumer Goods |
Entrant | TOKYU AGENCY Tokyo, JAPAN |
Entrant Company: | TOKYU AGENCY Tokyo, JAPAN |
Advertising/Web Design Agency: | TOKYU AGENCY Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Tetsushi Kawachi | Tokyu Agency Tokyo | Creative Director |
Tetsushi Kawachi | Tokyu Agency Tokyo | Planner |
Tetsushi Kawachi | Tokyu Agency Tokyo | Art Director |
Hideaki Morohashi | Tokyu Agency Tokyo | Planner |
Hironori Onoe | Ciraf | Producer |
Takeshi Nishizawa | Rainbow Japan | Web Director |
Takashi Saiki | Rainbow Japan | Designer |
Misaki Nakamura | Rainbow Japan | Designer |
Toshikatu Kosuka | Rainbow Japan | Designer |
Satoshi Mori | Easeback | Director |
Daichi Yasuda | Vuno | Animator |
Naoya Sanuki | Oddjob | Animator |
Tofubeats | Music | |
Akeem | Coordinator | |
Shingostar | Oddjob | Producer |
Yohey Kondo | Oddjob | Production Manager |
Mountain Dew has supported uplifting young people around the world who enjoy skateboarding. In Japan,Mountain Dew had just launched, so we need to make lovers of Mountain Dew. It's skaters. There are many skaters in Japan. However, only a few can do an "ollie" well. How can Mountain Dew uplift the rest of the people? We've created a device to solve it. It's called the "MAGIC BOX". It was on exhibit at Harajuku where many skaters visit frequently. People who can not do an "ollie", can do an "ollie" through this divice.