KOREAN BIG MAC CHANT

TitleKOREAN BIG MAC CHANT
BrandMcDONALD'S
Product / ServiceBIG MAC
CategoryB02. Consumer Products
EntrantDDB KOREA Seoul , SOUTH KOREA
Entrant Company:DDB KOREA Seoul, SOUTH KOREA
Advertising/Web Design Agency:DDB KOREA Seoul, SOUTH KOREA

Credits

Name Company Position
Say-Hwan Kim Tribal Ddb Korea Senior Business Manager/Digitor Producer
Timothy Paradise Tribal Ddb Korea Creative Director
Dawn-Sun Kim Tribal Ddb Korea Senior Designer
Jae-Lim Jeon Tribal Ddb Korea Art Director
Nahil Kang Tribal Ddb Korea Senior Creative
Hayrim Chin Tribal Ddb Korea Project Manager
Jungmin Choi Tribal Ddb Korea Technical Director
Andreas Krasser Tribal Ddb Korea Creative Strategist
David Meister Tribal Ddb Korea General Manager
Chung Tong Tribal Ddb Hk Account Director

Brief Explanation

We brought the world’s most iconic burger, back to iconic status in Korea. Taking advantage of the digital savvy of the average Korean, we took the famous Big Mac chant from America and brought it into Korea with explosive magnitude.

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