Title | TANJORE |
Brand | GOOGLE INDIA |
Product / Service | GOOGLE CHROME |
Category | C01. Viral Video |
Entrant | BBH INDIA Mumbai, INDIA |
Entrant Company: | BBH INDIA Mumbai, INDIA |
Advertising/Web Design Agency: | BBH INDIA Mumbai, INDIA |
Name | Company | Position |
---|---|---|
Russell Barrett | BBH India | Managing Partner/Executive Creative Director |
Partha Sinha | BBH India | Managing Partner |
Subhash Kamath | BBH India | Managing Partner |
Raj Kamble | BBH India | Managing Partner |
Arvind Krishnan | BBH India | Account Head |
Nikhil Panjwani | BBH India | Copywriter |
Malhaar Rao | BBH India | Copywriter |
R Venkatraman | BBH India | Copywriter |
Kunal Sawant | BBH India | Art Director |
Rajeev Roy | BBH India | Account Supervisor |
Sanjay Sharma | BBH India | Account Planner |
Sushma Joseph | BBH India | Agency Producer |
E. Suresh | Eeksaurus Films | Director |
Shri Shriram | Independent | Music Director |
Nilima Eriyat | Eeksaurus Films | Producer |
From a Tanjore artist to a successful businessman – the latest ad for Google Chrome, in its ongoing ‘The web is what you make of it’ campaign, tells the real story of Tanjore local, G Rajendran. And how he kept alive the dying art of Tanjore paintings. Using the internet, he created his own website to facilitate his business/art and other Google products to promote himself. This commercial demonstrates how the oldest Indian art form looked to the most modern marketplace to keep itself relevant and used it effectively to thrive and survive in today’s fast-paced world.