Title | EURO 2012 MAKE A PLEDGE |
Brand | HYUNDAI |
Product / Service | HYUNDAI |
Category | C04. Community Applications |
Entrant | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
Entrant Company: | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
Advertising/Web Design Agency: | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
Name | Company | Position |
---|---|---|
Steve Il-Soo Jun | Innocean Worldwide | Executive Creative Director |
Chul Hwan Kim | Hyundai Motor Company | Head Of Hyundai Motor’s Overseas Marketing Group |
Woojune Cha | Hyundai Motor Company | Deputy General Manager Of Hyundai Motor’s Overseas Marketing Group |
Jason Cho | Innocean Worldwide | Creative Director |
Yong Kim | Hyundai Motor Company | Deputy General Manager Of Hyundai Motor’s Overseas Marketing Group |
Yeshin Noh | Hyundai Motor Company | Manager Of Hyundai Motor’s Overseas Marketing Group |
Hyejin Kim | Innocean Worldwide | Ae |
Seonyoung Kwon | Innocean Worldwide | Ae |
Gwansoo Kim | Hyundai Motor Company | Assistant Manager Of Hyundai Motor’s Overseas Marketing Group |
Seungkyu Lee | Hyundai Motor Company | Executive Of Hyundai Motor’s Overseas Marketing Group |
Brendan Millar | Flok Pte Ltd | Producer/Operations Director |
Alastair Cotterill | Planner/Global Strategist | |
Namita Mehra | Planner/Global Strategist | |
Stephen Chun | Planner/Sales Director | |
Thimah Hameed | Flok Pte Ltd | Producer/Social Director |
Yalena Razis | Flok Pte Ltd | Producer/Social Director |
As an official sponsor of Euro 2012, Hyundai Motor Company ignited football fans to pledge for their country, with 5 famous sponsored football players leading the way. Iker Casillas pledged to give away his goalkeeper gloves to one lucky Hyundai fan if Spain won. Hyundai also pledged to donate EUR 1 for each pledge to a youth football organization, Street Football World. Football fans had an exciting chance to share their pledges with friends, engage with football stars, and compete with other countries. As a result, Casillas fulfilled his pledge as promised, and Hyundai will donate EUR 250k soon.