GOOD JOB, ME!

TitleGOOD JOB, ME!
BrandSTAFF SERVICE
Product / ServiceRECRUITMENT AGENCY
CategoryA06. Business Products & Services
EntrantHAKUHODO Tokyo, JAPAN
Entrant Company:HAKUHODO Tokyo, JAPAN
Advertising/Web Design Agency:HAKUHODO Tokyo, JAPAN

Credits

Name Company Position
Shoichi Furuta Hakuhodo Executive Creative Director/Copywriter
Kentaro Masamura Hakuhodo Creative Director/Copywriter/Planner/Director
Masakazu Taniyama - Copywriter
Hiroshi Nakagawa Hakuhodo Agency Producer/Planner
Akira Shimada Armz Inc. Producer
Junichi Saito Archetyp Art Director/Designer
Shogo Tabuchi Archetyp Assistant Designer
Masayuki Daijima Archetyp Technical Director/Flash Developer
Toshiyuki Nagashima Metaphor Technical Director
Daisuke Kuroda - Cinematographer
Waffles - Sound Designer
Yasuji Marikawa Studio Interfield Co. Post Production

Brief Explanation

The goal was to positively engage the advantage of temporal work which doesn't require long working hours and provides more personal free time to our target audience (young adults in their twenties). The interactive film illustrates a blissful future of the user who’s become a temporal worker. To get the user to directly empathize with temporal work, the film's story is set in an SNS timeline. We designed the "User's Transactions" "Friends’ Comments" and "User's Profile" make the story progress. The story’s cast of the love interest changes according to the user's sexual orientation. *Please experience the English version of the website for better evaluation. *Due to licensing reasons, this will require the following ID and password. Sorry for the inconvenience. http://archetyp.jp/awards/2012/gjm/en/ ID:gjm PW:003022

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