| Title | SCIROCCO CUP |
| Brand | VOLKSWAGEN |
| Product / Service | VOLKSWAGEN |
| Category | A08. Cars & Automotive Services |
| Entrant | OGILVY BEIJING, CHINA |
| Entrant Company: | OGILVY BEIJING, CHINA |
| Advertising Agency: | OGILVY BEIJING, CHINA |
| Name | Position |
|---|---|
| Doug Schiff | Executive Creative Director |
| Gina Sim | Creative Director |
| Sam Sun | Copywriter |
| Robin Hu | Art Director |
| Wendy Zhang/Michael Meng/Echo Kong/Tracy Chen | Account Manager |
| Producer: Wang Daqing/Zhuang Yu | Planner |
| Innovation Strategy Team：sascha Engel/Rita Yang | Other Credits |
Camera-facing side Copy on top: This side faces the camera Copy on left: Select Car/Track Copy on right: Approve/Next Driver-facing side 1. Place the side with AR code in front of the camera for recognition. 2. Hold the wheel still. Follow the instructions and select by covering the colored blocks on each corner. 3. Lean forward toward the camera to speed up; lean backward to slow down; turn the card left or right to steer. Left Right At bottom: Take the online AR Challenge Game on one of 7 virtual racing tracks, now! Search "Scirocco Cup" on Baidu.com and log in on the site. Place the AR code in front of the camera so it's recognized. Then experience the amazing 3D interactive racing fun!