DROUGHT

Bronze Spike Campaign
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Campaign
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TitleDROUGHT
ClientGREENPEACE
Product / ServiceCAR FREE DAY
CategoryA16. Public Service, Charity & Fund Raising
2 of 3 Campaign
EntrantLEO BURNETT Hong Kong, HONG KONG
Entrant Company:LEO BURNETT Hong Kong, HONG KONG
Advertising Agency:LEO BURNETT Hong Kong, HONG KONG

English Translation of Main Headlines

H/L: You're not just driving poochie, you're driving chronic droughts. B/C: Every day, cars speed up global warming by emitting 2,992 tons of greenhouse gasses. Give the earth a break on Car Free Day this September 22.

Credits

Name Position
Connie Lo Executive Creative Director
Brian Ma/Afred Wong/Wen Louie Creative Director
Alfred Wong/Joey Chung/Wen Louie Copywriter
Brian Ma/Nicky Sun/Kenny Ip Art Director
Matt Johnstone Illustrator
Sherona Mak Account Supervisor
Fanny Lee Advertiser's Supervisor
Nicky Sun Designer