BIGGEST HARMONY EVER AD VISION

Short List
TitleBIGGEST HARMONY EVER AD VISION
BrandSONY
Product / ServiceWALKMAN
CategoryC06. Digital Outdoor
EntrantFRONTAGE Tokyo, JAPAN
Entrant Company:FRONTAGE Tokyo, JAPAN
Advertising Agency:FRONTAGE Tokyo, JAPAN

Credits

Name Position
Kotaro Shimada Creative Director
Takeo Nakazawa Copywriter
Kuniyasu Obata Art Director
Cinema Photographer: Takashi Honma Photographer
Agency Producer: Toru Matsui/Film Producer: Jin Ebashi Producer
Film Production Company: Aoi Advertising Promotion Inc. Director: Kyoko Funakoshi Other Credits

Execution

Three of the most popular vocalists were then projected on the three largest video vision screens in the young and hip Shibuya district, creating the BIG HARMONY event.

English Translation of Main Headlines

To the sound, you've ever known.