Title | TINGALA SA BABA |
Brand | NESTLÉ PHILIPPINES |
Product / Service | NESTLÉ |
Category | B02. Other Screens |
Entrant | PUBLICIS MANILA Makati City, THE PHILIPPINES |
Entrant Company: | PUBLICIS MANILA Makati City, THE PHILIPPINES |
Advertising Agency: | PUBLICIS MANILA Makati City, THE PHILIPPINES |
Production Company: | FILM EXPERTS Makati City, THE PHILIPPINES |
Name | Position |
---|---|
Marlon N. Rivera | Chief Creative Officer |
Jayel Ladioray | Creative Director |
Mike Luchico/Trina Martirez | Copywriter |
Barbie Penalba/Mary Velmonte/Kitty Almazan | Art Director |
Jem Lim/Dino Dela Rama | Agency Producer |
Laurie Lee | Account Supervisor |
Sandra Puno/Leslie Go Alcantara | Advertiser's Supervisor |
Jun Garra | Producer |
Henry Frejas | Director |
Danny Anonuevo | Editor |
Sounddesign/Hit Production | Sound Design/Arrangement |
Optima Digital | Post Production |
Teresa Barroza/Arnold Buena | Music |
Abby Nicolas/Hannah Poblador/Zion Aquino | Account Manager |
Dindo Martinez | Director Of Photography |
In a typical playground, life plays a game of irony when two kids are on a seesaw. One is a rather hefty child from a well-to-do family who is stuck ta the bottom, whereas the lanky child brought up in poverty is on top. Rich kid is looking up to the poor boy, who in turn, is looking down on him. How will the rich kid reverse his position? The answer to that question will make one realize that friendship is more valuable than money, while the other one would discover his true worth as a friend.