FAMILY

TitleFAMILY
BrandCANCER PATIENTS AID ASSOCIATION
Product / ServiceANTI-SMOKING AWARENESS
CategoryA16. Public Service, Charity & Fund Raising
EntrantCONTRACT INDIA Mumbai, INDIA
Entrant Company:CONTRACT INDIA Mumbai, INDIA
Advertising Agency:CONTRACT INDIA Mumbai, INDIA
Production Company:ASYLUM FILMS Mumbai, INDIA

Credits

Name Position
Ravi Deshpande Chief Creative Officer
Ravi Deshpande Executive Creative Director
Ravi Deshpande/Malobi Dasgupta Creative Director
Malobi Dasgupta Copywriter
Ravi Deshpande Art Director
Anita Peter Advertiser's Supervisor
Razneesh Ghai Director
Sachin Pillai Editor
Dhruv Ghanekar/Blue Frog Studios Sound Design/Arrangement
Vikash Nowlakha Cameraman
Dhruv Ghanekar/Blue Frog Studios Music
Kumar Subramaniam Account Manager
Vikash Nowlakha Cinematographer
Asylum Films EditingCompany
Art Directors On Set: Anita And Donald/Make-Up: Geraldine Blanco Other Credits

Brief Explanation

India has one of the highest rates of lung cancer in the world with the number steadily increasing. The average Indian smoker, has reduced smoking in public places because it is banned. But continues to smoke at home. We had to tackle their ignorant mentality and shake them up.