PASS IT ON WHEN YOU'RE DONE WITH IT

Bronze Spike

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TitlePASS IT ON WHEN YOU'RE DONE WITH IT
ClientSRI LANKA EYE DONATION SOCIETY
Product/ServiceSRI LANKA EYE DONATION SOCIETY
CategoryA16. Public Service, Charity & Fund Raising
EntrantLEO BURNETT SOLUTIONS Colombo, SRI LANKA
Entrant Company:LEO BURNETT SOLUTIONS Colombo, SRI LANKA
Advertising Agency:LEO BURNETT SOLUTIONS Colombo, SRI LANKA
Production Company:24 FRAMES Colombo, SRI LANKA

Brief Explanation

"Pass It On When You're Done With it" is a short film written, filmed and produced entirely on a pro bono basis for the Sri Lanka Eye Donation Society. The film captures the emotional sense of yearning that is eternally prevalent in the minds of those of us who cannot see and the feeling of helplessness faced by those of us who believe we are powerless to help them. An emotion we shall no longer feel, should we all answer the call to action that is communicated in this commercial.

Credits

Name Position
Joono Simon Chief Creative Officer
Subhash Pinnapola Creative Director
Manoj Dharmawardane/Aman Ashraff Copywriter
Sithum Walter/Lalith Karunatilaka Art Director
Mohamed Ikram Agency Producer
Lara Baptist Account Supervisor
Priyantha Kaluarachchi Producer
Subhash Pinnapola Director
Saman Sujeewa/Lasith Padukkage Editor
24 Frames Post Production
Sajith Peris Music
Gian De Rose Account Manager
Murtaza A. Tajbhoy Planner
Pushkumara Rajaguru Director Of Photography
24 Frames EditingCompany
Little Boy: Prakash Raja / Guy: Sampath Jayaweera Other Credits