Title | LOVE OUR PLANET |
Brand | NISSAN TAIWAN |
Product / Service | ZERO EMISSION |
Category | A03. Cars & Automotive |
Entrant | AGENDA TAIWAN Taipei, CHINESE TAIPEI |
Entrant Company: | AGENDA TAIWAN Taipei, CHINESE TAIPEI |
Advertising/Web Design Agency: | AGENDA TAIWAN Taipei, CHINESE TAIPEI |
Name | Company | Position |
---|---|---|
Raphael, Chen | Agenda Taiwan | Executive Creative Director |
Lawrence, Ho | Agenda Taiwan | Strategy Planning Director |
Winona, Sung | Agenda Taiwan | Strategy Planning Manager |
Show, Hung | Agenda Taiwan | Strategy Planning Consultant |
Mingyen, Chen | Agenda Taiwan | Senior Designer |
Dorthan, Pan | Agenda Taiwan | Lead Design Engineer |
Leo Chang | Agenda Taiwan | Technical Consultant |
Ean, Pan | Agenda Taiwan | Account Manager |
Introducing Zero Emission idea of Nissan. CO2 is making our environment lose its balance and it is time for us to do something. We easily generate CO2 without even noticing it. We need to decrease producing CO2 as much as we can, and we can start from things we do everyday. We divides a day into 12 time zones. In each time zone, situations people usually would do around the time zone will be displayed along with the CO2 amount which they will generate. Each situation will have an alternative solution, and users will learn how much CO2 is saved after taking this action.